Google expands AI Mode to 180 countries, enhancing search and collaboration

AI search gets personal: Google expands its agentic features globally Google is fundamentally reshaping the search experience, bringing AI-driven, agentic capabilities to its search platform. This move signals a clear shift toward more personalized, proactive assistance powered by generative AI. With its global rollout of AI Mode in Search, Google introduces powerful new functionalities that act more like personal research assistants than traditional search engines. These features go beyond summarizing content—they can analyze, plan, and even execute tasks on behalf of users. Imagine researching a destination, and Search not only gathers insights but also helps structure your itinerary. These agentic capabilities are built to evolve, integrating seamlessly into the user’s intent and context. For professionals in tech, business, and AI, this signals more than a UI update—it’s a step toward autonomous systems embedded in everyday tools. It also raises critical questions around trust, accuracy, and the degree of control users should retain. As search becomes more action-oriented, how we interact with information is poised for disruption. Source: https://lnkd.in/ep8-27aA #AI #SearchEngine #GoogleAI #EnterpriseTech #DigitalTransformation #FutureOfWork #MachineLearning #GenerativeAI #UserExperience #AIethics

86% of your pages get ignored by AI. Only ONE thing can fix it: Internal links. The reason? LLMs use links to understand which pages are important. And pages without connections lack context and authority. Therefore no links = too confusing or completely invisible for LLMs. Here’s how you fix it: → Link blogs to your highest-value landing pages → Connect FAQs to relevant products and services → Tie new posts to older authoritative content → Use descriptive anchor text, not “click here” → Refresh old pages with links to fresh content As a result, AI knows what matters the most. Best part is that you get to also influence what it sees as valuable. Want to highlight a key product or landing page? You can. Looking to push users toward a specific group or resource? You can. So start adding links today.

Google’s latest update is more than just a feature drop. It is a gift to marketers who have been asking for clarity.⁣ ⁣ With the launch of #AI Max expanded metrics, you can finally see exactly when your performance is being driven by Expanded Matches and Expanded Landing Pages.⁣ ⁣ AI in #GoogleAds has felt like a black box. Now we get transparency. That means clearer attribution, stronger control over optimization, and proof of how AI is contributing to outcomes. Smarter #insights lead to smarter strategy. This update opens the door to both.

Luck 🍀 won’t get you into AI results.🤯Strategy will. 💯 Here’s a 30-day to 12-month roadmap by Semrush to help you: ✅ Set up your technical foundations ✅ Track your brand in AI results ✅ Build long-term authority with content that AI loves to cite Click here to get the full AI Visibility Index study with more actionables for your brand 📩 https://lnkd.in/gAhp3ZiZ P.S. - I'm Reading this report, it is indeed DETAILED and EYE OPENING folks! Do read it!! Thanks Semrush #semrushambassador #aivisibility #aivisibilitytips #aivisibilityhelp #aivisibilityindex

🚀 Big Tech News for Pakistan! 🇵🇰 Google has officially launched its AI-Powered Search (AI Mode) in Pakistan, giving users faster, smarter, and more personalized results. 🌐✨ This upgrade is a huge step toward bringing cutting-edge AI technology to the local digital landscape—making searches more efficient than ever before! 🔍🤖 #Google #AI #Pakistan #TechNews #DigitalFuture #Innovation #buzzistannews

In this age of AI Overviews and LLMs, even SEOs themselves are struggling to keep up with the pace of change. One day your brand appears in an AI Overview or an LLM, the next day, it’s gone. You find out certain web sources that were being referenced in responses and you try to gain visibility there but after few days, all those sources are replaced by new sources. The volatility is real and it’s happening faster than traditional SERP changes ever did. For us as SEOs, it’s already tough to monitor, analyze, and adapt to these constant shifts. But the bigger challenge? Helping clients understand why their visibility keep fluctuating so frequently? We’re no longer just explaining Google rankings, we’re trying to decode the logic of AI systems that are still evolving themselves. The main question now is: how do you manage client expectations in this new world where AI visibility is not stable but dynamic? Please share in comments! #SEO #AI #LLM #Google

🔍 AI Overviews Are Trackable in Google Search Console We observed an interesting scenario with one of our clients. Position for a strong keyword that triggered an AI Overview dropped to Page 2 for its main landing page. A few days later, the AI Overview for this keyword changed: 🔹 The client’s brand was mentioned in the text and was the only entity linked. 🔹 The link pointed to a different URL on the same domain, which had not ranked organically for this keyword before. Why this is interesting: 🔹 The new URL appears only in the AI Overview ‼️ 🔹 It generated measurable clicks and impressions in Google Search Console exactly when it was displayed. 🔹 GSC shows Position 1, although it is unclear whether this reflects the actual organic ranking or a “pseudo-position” driven by AI Overview visibility. 💡 Additional insight: We were also able to track this behavior via Peec AI, providing another layer of monitoring and verification.

FT Strategies, supported by the Google News Initiative have shared learnings from the second, expanded #AI Launchpad program. This report focuses on how publishers are evolving their AI experimentation and moving beyond internal #newsroom tools to develop live, reader-facing products powered by #GenAI. The program ran from June to November 2024 and supported 16 publishers from across the #EMEA region. These publishers explored how tools such as chatbots and content discovery agents could help users find, understand, and interact with journalism in new ways In this report, you will find: ✅ Key insights from real-world experiments with chatbots, on-site search, and polling agents; ✅ Common success factors for building AI tools that align with audience needs and newsroom values; ✅ A practical summary of technical, editorial and organizational lessons learned during the process of launching audience-facing AI features; ✅ Case studies from the publishers who participated in the programme https://lnkd.in/dGjxNS7R #Pasha

Did you know over 78% of companies worldwide now use AI in at least one business function and that number is rapidly climbing? If your website isn’t AI-friendly, you’re falling behind as digital experiences and search shift toward intelligent algorithms and generative platforms. I’ve laid out a 2-part blueprint to get your site ready for the AI era: Part 1: Technical setup essentials to future-proof the foundations Part 2: Content strategy & advanced optimizations make AI work for you Ready to unlock tomorrow’s visibility, engagement, and growth? 👇 Full guide links in the comments! What’s the #1 mistake most website owners make? Let’s talk! #AI #WebDevelopment #DigitalInnovation #WebsiteOptimization #ContentStrategy

Google AI Mode is now available globally! 🎉 You can now use AI to tackle complex tasks, get personalized recommendations, and plan your next adventure right from Google Search. Learn more about the new agentic features and global expansion here: https://lnkd.in/gw8gxKU5 #google #ai #search #aimode #agent #ArtificialIntelligence