OLAPLEX reposted this
OLAPLEX is Designed to Defy. Since day one, we’ve sought to challenge the limits of hair care—to do what others said was impossible. Our groundbreaking bond technology did just that. It healed hair from the inside out and showed the world that beauty and health can coexist. Our new brand campaign, Designed to Defy, captures the fearless spirit that helped us change hair care forever.
Pure bliss 🌼
Powerful message and a bold campaign! OLAPLEX continues to redefine what’s possible in hair care, proving that innovation and integrity truly go hand in hand.
Such a game changer in haircare innovation! My favorite haircare product that has changed my hair, will continue to use for life!
Awesome campaign, congratulations!
Yasss Olaplex! You’ll are killing it💖
The OLAPLEX team is truly Designed to Defy!
Game changer in our industry and for my hair. ❤️Olaplex❤️
Love 💗
Amazing campaign!
Building product that helps the brand personalize each customer's journey #Helium
2moThis is great !