LinkedIn and 3rd parties use essential and non-essential cookies to provide, secure, analyze and improve our Services, and to show you relevant ads (including professional and job ads) on and off LinkedIn. Learn more in our Cookie Policy.
Select Accept to consent or Reject to decline non-essential cookies for this use. You can update your choices at any time in your settings.
Just uploaded an interview with our client Falcon Security.
When we first connected, they were facing the same roadblocks many companies do:
❌ No real social media presence
❌ Hardly any LinkedIn followers
❌ No thought authority in their space
That missing link was holding them back from getting noticed by the right decision-makers.
Together, we built a system that started gaining traction. It didn’t happen overnight — it took 3–4 months of consistent effort to build momentum and visibility. But once it clicked, the results followed.
📈 Falcon Security went from “invisible” online to booking 27 sales appointments with large tech companies.
In this video, we dive into the journey, the challenges, and the steps that made it possible.
👉 Give it a watch — especially if you’ve ever felt like you’re doing all the right things but still not being seen.
You've been with us for in the past four months, right? You have a large security company in Tel Aviv around nearly 30 years and you're working where you work with embassies and large office buildings and management companies and so on and so forth. Right before we started is that you are in a very niche based industry where the challenges that you guys were facing getting in front of the right decision makers in large tech companies. I wouldn't say take only, but can say generally that this method of marketing, I tried it in the past also normally Facebook, LinkedIn, all these things, they don't work, not in my area in the security, yeah, meaning like social selling doesn't work, doesn't work. With recommendations or physical marketing that we do like that you know, the, the place you reach the person, you know that there's a security and then you, you try to do a meeting. That's that's how it works in 99% of the time. So for me to do it with you, it's like, OK, let's check again in the near the time I did it four years ago. I had we had some meetings there, but nothing we closed. So I said I won't invest money in that. I like, you know, withdraw from it. And so far in four months, I was quite surprised from the meetings that we received, really one of them was TikTok that they wanted to meet partner, which is a big cellular company, telecom company. And let's say that the last two months the statistics go up, it's getting more, we're getting more and also. That the bot 506 hundred I think followers yes four months ago now I have 2000 which yes, we have 2000 amazing so and it's going up all the time. I see also the yeah notifications jumping on my phone all the time. That's right because you basically we grow your audience on LinkedIn. Why we're doing a DM sequence and social media posting to get their interest in your service. So you have a large audience that are within your target. Arcade yeah, it's not large still, but it's it's getting larger. Mowing yes it's not magic because it's authentic. It's not we're not buying followers. We're getting real followers. You know, how do you feel of building your own LinkedIn page? Almost nothing. Now it has 2000 followers on your account. I think the change, the big change is because then I also had five hundred 600 followers I think around it didn't grow right here in four months. Grew in 1400 people. How would you rate your experience? Pretty good. I feel that you put a lot of time effort, you know, personal effort to really that it will succeed. I see your involvement. I think we will see more meetings. I said that what I see different is like in four months we grew in to 2000 followers, real followers. So I see also the effort, your personal effort that your back office will. You know, is doing and really promoting and really wanting that it succeeds because every day I really seem more and more people follow it because I get notifications sometimes I see them. So it's growing all the time. I'm optimistic about more involvement, more meetings, more things in common in the future. Yeah, that's right. OK, wonderful. Would you recommend our service to of course there are companies in to be space. Sure, of course. I mean are we doing is basically we combine social media with growing the audience. And creating their campaigns, not just pushing DM messages, Also making sure the PR factor is in, right, Good content published, right. Yeah. Thank you for being here in touch. Thank you.
We've got news for you! NinjaOne is now available in the CrowdStrike Marketplace.
“By joining the CrowdStrike Marketplace, we make it easier for customers to access NinjaOne’s automated endpoint management alongside Falcon, so they can improve efficiency, productivity, and security outcomes.” -Erzan U., VP of Business & Corporate Development
Learn more about how NinjaOne and CrowdStrike together can help streamline IT and boost productivity. https://lnkd.in/eypRb9Jm
This partnership means NinjaOne is now even easier for organizations using CrowdStrike to access and integrate. It’s a big step in helping IT teams streamline management and security together. 🚀
We've got news for you! NinjaOne is now available in the CrowdStrike Marketplace.
“By joining the CrowdStrike Marketplace, we make it easier for customers to access NinjaOne’s automated endpoint management alongside Falcon, so they can improve efficiency, productivity, and security outcomes.” -Erzan U., VP of Business & Corporate Development
Learn more about how NinjaOne and CrowdStrike together can help streamline IT and boost productivity. https://lnkd.in/eypRb9Jm
🔍 Since 2022, Sophos X-Ops has tracked a rise in tools built to disable endpoint protection, known as EDR Killers — often sold on underground markets or developed by ransomware groups.
We deep-dive into RansomHub's EDRKillShifter, now obsolete, but it still offers a revealing look into how ransomware groups share and transfer technical knowledge.
Dive into the full analysis: https://stuf.in/bh2xsy
Senior Manager Customer Success Outcome - Tech-Savvy Sales Professional with Expertise in Driving Business Growth through Innovative Technology Solutions
🔍 Since 2022, Sophos X-Ops has tracked a rise in tools built to disable endpoint protection, known as EDR Killers — often sold on underground markets or developed by ransomware groups.
We deep-dive into RansomHub's EDRKillShifter, now obsolete, but it still offers a revealing look into how ransomware groups share and transfer technical knowledge.
Dive into the full analysis: https://stuf.in/bh2xsx
🔍 Since 2022, Sophos X-Ops has tracked a rise in tools built to disable endpoint protection, known as EDR Killers — often sold on underground markets or developed by ransomware groups.
We deep-dive into RansomHub's EDRKillShifter, now obsolete, but it still offers a revealing look into how ransomware groups share and transfer technical knowledge.
Dive into the full analysis: https://stuf.in/bh2xsv
🔍 Since 2022, Sophos X-Ops has tracked a rise in tools built to disable endpoint protection, known as EDR Killers — often sold on underground markets or developed by ransomware groups.
We deep-dive into RansomHub's EDRKillShifter, now obsolete, but it still offers a revealing look into how ransomware groups share and transfer technical knowledge.
Dive into the full analysis: https://stuf.in/bh2xtk
🔍 Since 2022, Sophos X-Ops has tracked a rise in tools built to disable endpoint protection, known as EDR Killers — often sold on underground markets or developed by ransomware groups.
We deep-dive into RansomHub's EDRKillShifter, now obsolete, but it still offers a revealing look into how ransomware groups share and transfer technical knowledge.
Dive into the full analysis: https://stuf.in/bh2xtj
🔍 Since 2022, Sophos X-Ops has tracked a rise in tools built to disable endpoint protection, known as EDR Killers — often sold on underground markets or developed by ransomware groups.
We deep-dive into RansomHub's EDRKillShifter, now obsolete, but it still offers a revealing look into how ransomware groups share and transfer technical knowledge.
Dive into the full analysis: https://stuf.in/bh2xsw
🔍 Since 2022, Sophos X-Ops has tracked a rise in tools built to disable endpoint protection, known as EDR Killers — often sold on underground markets or developed by ransomware groups.
We deep-dive into RansomHub's EDRKillShifter, now obsolete, but it still offers a revealing look into how ransomware groups share and transfer technical knowledge.
Dive into the full analysis: https://stuf.in/bh2xtc
🔍 Since 2022, Sophos X-Ops has tracked a rise in tools built to disable endpoint protection, known as EDR Killers — often sold on underground markets or developed by ransomware groups.
We deep-dive into RansomHub's EDRKillShifter, now obsolete, but it still offers a revealing look into how ransomware groups share and transfer technical knowledge.
Dive into the full analysis: https://stuf.in/bh2xtl
