7 common excuses for neglecting LinkedIn in your job search
"Are you on LinkedIn?" This is a question I'll ask any random customer who attends our career center. Some of them say no, and we leave it at that. It's their choice, and I accept it, albeit reluctantly.
But others I ask turn their nose up at the most professional online networking application out there and give me excuses as to why they’re not on LinkedIn. Now this irks me, especially when they give bulls#$% excuses.
Of the many excuses I’ve heard for not being on LinkedIn, here are three of my favorites.
- A self-assured jobseeker told me that he doesn’t need to be on LinkedIn, that he’s found jobs before without social networking. That was before LinkedIn existed.
- One person told me she was going to get her job back in a few weeks, so why waste her time with LinkedIn. Nothing for certain, especially a verbal promise that you’ll have a job.
- A young jobseeker once told me he wouldn’t ever be unemployed. Well here’s the thing: life happens. This guy is now serving coffee. Well technically that is a job, but I’m sure not the job he imagined.
The aforementioned people made a conscious decision to avoid LinkedIn, and I suppose I have to respect their choice. So I wonder what’s worse, not being on LinkedIn or being on LinkedIn and putting in very little effort. Following are 7 common excuses for neglecting LinkedIn in your job search.
My LinkedIn profile is great. One day I received a phone call from a gentleman who wanted to skip my LinkedIn Profile and Using LinkedIn workshops so he could attend the third and last one. While he was explaining over the phone his expertise in LinkedIn, I was looking at his profile which was sparse and only showed 94 connections.
I don’t want to connect with people I don’t know. Why the hell are you networking online? Networking–whether it’s in person or online–is about meeting people and developing relationships. Not everyone will turn out to be a valued connection, but if you don’t extend yourself, you’ll never know the potential networking offers.
I don’t have the time to use LinkedIn. I hear this often in my LinkedIn workshops. This is a huge excuse. I only ask them to spend 20 minutes, four days a week on LinkedIn. Just because I am on LinkedIn approximately 30 minutes a day, seven days a week, 365 days a year doesn’t mean my workshop attendees have to do the same. That would be crazy.
I posted my résumé on LinkedIn, so I’m done. Whoever told you this has his or her head in the sand. Start your profile by copying and pasting the contents of your résumé to your profile. But that’s just a start–from there you’ll turn it into a networking document. Your résumé is a document you send out when applying for a job, while your profile is a place people come to learn about you as a person and professional. Keep in mind that your résumé and profile can’t display contradictory information.
I don’t want to brag. Related to the previous excuse, what you’re really saying is you don’t want to promote your value to employers and potential business partners. You’re not bragging if you state facts and provide proof of your accomplishments and you stay away from superlatives, like “excellent,” “expert,” “outstanding”…you get the idea. Too many people have given me this excuse for not promoting themselves both on their résumé and LinkedIn profile.
I don’t know how to post a status update. I get this. You’re not sure how you can provide your connections with relevant information. You’ve just been laid off and lack the confidence to write words of wisdom. Don’t sweat it. Let others educate your connections. Read blog posts from your connections or from Pulse and share those. But please make sure you read them before hitting “Share.” Read how to share valuable content.
I don’t want to endorse anyone; it’s a disingenuous. The argument against endorsing others and being endorsed is that people endorse others without witnessing them demonstrating their skills, whereas recommendations are from the heart. This is valid. However, endorsements are here to stay whether we like it or not. But there is a solution: if you want to endorse someone, contact them and ask them which skills they feel are their strongest. Read my hints on endorsing others.
The fact of the matter is that people will find jobs without LinkedIn or not using it to its fullest potential, but by employing this platform you will only enhance your chances of landing a job. There are some instances where a person is just not ready, nor ever will, to use LinkedIn. With these folks I tell them not to get stressed out. You have to be committed to using it.
This post originally appeared on Things Career Related.
👊 I’m on the frontline fighting The Good Fight against unemployment ◆ Career Coach ◆ LinkedIn Trainer ◆ Candorful Volunteer ◆ LinkedIn Contributor ◆ Avid Walker 🏆 LinkedIn Top Voices #LinkedInUnleashed©
10yAbsolutely, Greg Johnson グレッグ ジョンソン. LinkedIn was initially created for business use, e.g., networking, developing leads, exchanging information. Less of it is used for the job search than one would think. But when you think of business and the job search, they're very similar.
M̲a̲x̲i̲m̲i̲z̲e̲ ̲Y̲o̲u̲r̲ ̲C̲a̲r̲e̲e̲r̲ ̲G̲r̲o̲w̲t̲h̲ ̲&̲ ̲S̲i̲g̲n̲i̲f̲i̲c̲a̲n̲c̲e̲ ✔️ Executive Coach ✔️ Career Management Strategist ✔️ Personal Branding Guru ✔️ LinkedIn Evangelist ✔️ Speaker ✔️ Author
10yGreat post again Bob! I get the same comments every day, and when I encourage people to take the workshops, they are amazed at what can be achieved by leveraging LinkedIn. One point I would like to add is that this information is not just for people looking for work, but for people who are working, and want to proactively manage their career security.
"Your employees are your company's best asset! Happy and healthy employees drive prosperous businesses." ♦ Speaker ♦ Trainer
10y@ Bob McIntosh, CPRW, MBTIyou know that I agree that Linkedin is an important tool. That said, there are a million different ways to get a job. Your use of the word, "lame," is not attention getting- it's derogatory. Who says your profile has to be a resume dump? Also, I can send a resume to anyone. I want my profile to show more of who I am. I agree that spending 30 min a day, 7 days a week is crazy. When do you have time to live your life? Also, being acutely aware of computer security, some people don't feel comfortable "putting themselves out there." LinkedIn allows other companies to monitor us for marketing purposes. Respect that others might know as much as you do. You and I might choose to use LinkedIn but others might have valid alternative opinions.
So true. LinkedIn is so much more than a job seeking tool. Great article!