The Agentic AI Era Is Here
This article was written based on Google Cloud’s event “The Agentic Era: Reshaping the Future of Business,” aired on June 25, 2025.
In June, Google aired a series of 8 videos featuring industry experts to unravel the world of AI Agents and showcase how companies across different segments are already using Agentspace capabilities to redefine customer experiences and operational workflows.
“In the workplace of the future—happening already today—we’ll see employees and agents working together hand in hand,” says Saurabh Tiwary, Vice President and General Manager of Cloud AI at Google.
From marketing, coding, and customer service to industry-specific agents, Agentic AI will play a definitive role in reshaping businesses and sectors, from healthcare to financial services, games, manufacturing, telecommunications, media and entertainment, and more.
And if you’re wondering whether adopting AI Agents is a matter of choice, we believe it’s a matter of time.
As technology evolves from LLMs to multimodal models and AI platforms, we are now faced with agents and multi-agent systems, which are sophisticated, intelligent entities capable of more than just assisting but performing complex tasks on behalf of users, with minimum human intervention.
Agentic AI Capabilities
Making informed decisions
Adapting to changing environments
Engaging in continuous learning
Refining their own strategies by learning from experience
Improving their performance with each interaction
Collaborating with other agents
Working across customer service, employee productivity, developer productivity, marketing, industry research, and more
And if you—like us—believe the future is Agentic, go over to Google Cloud to catch every insight, with demos and real-life use cases that can inspire your industry and business today. Subscribe to watch on-demand, free of charge: https://cloudonair.withgoogle.com/events/agentic-era-webinar/watch?talk=session-1
Use Cases Presented in This Video
1. Conversational Agentic AI for advanced customer support, tailored recommendations, and on-spot negotiation
2. AI Agent for loan estimate optimization focused on mortgages
3. Personal AI Agents as employers for employers
The Way Toward Agentic AI Adoption
According to a survey conducted by Google, most organizations already have agents deployed, and 55% achieved a positive ROI. However, while 20% of these organizations adopted maturing Agentic AI solutions with enterprise-wide impact, only 6% reported mature deployment.
This leads to a must-do best practice: enhancing data quality to harness the true potential of AI today and in the future.
Agentic AI is definitely changing the game! With all this transformation, how do you see businesses adapting their online presence to keep up? Thinking email marketing could play a big role here—what’s your take?
Masters in Computer Applications/data analytics
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