Bringing Design and Technology Closer Together, One Event at a Time

Last week was all about technology. IndiaSoft 2025 welcomed leaders, visionaries, and tech enthusiasts from around the globe at the pride of India, Delhi. Among other professionals hailing from the tech domain was a design agency, standing tall in a bright yellow stall. Yes, that’s us!

During our three-day exhibit at IndiaSoft, we talked design and walked technology. There has been a long-standing, inconclusive debate around design and technology. They are perceived as two stand-alone domains that work in isolation.

However, if you know a good experience, you know it is a good balance of both - design as well as technology. Design meets the visual appeal, whereas technology meets the functional appeal that users have. If design evokes an “Aha!” moment, technology ensures to prevent the “Argh!” disappointment. And if design creates a good experience, technology executes it.

This mindset made our presence at IndiaSoft a success! And so, as we continue to advocate this relationship we are most fond of, we are looking forward to building a future fully developed on design and technology.

Join us in creating well-designed digital experiences that are visually appealing and efficiently functional. It’s going to be a long, fulfilling journey, after all!

See you next, soon.

Same editor, new edition.