Driving Platform Adoption in large Organizations: 10 Key Areas to Focus on for Success
Rolling out a new platform in a large organization can feel like a big deal. You have got people spread across countries, time zones, and teams, all with their own ways of working. Getting everyone to adopt a new tool? That is no small feat. But it is not just about making sure the tech works; it is about helping people see the value, making it easy to use, and ensuring they want to use it.
Here are a couple of key things to focus on to drive adoption and make your platform a success:
1. Explain the Value in a Way That Makes Sense to Everyone
The first thing people will wonder is, “Why should I care?” If you do not clearly explain how the platform will make their work easier or better, they will stick with what they know. Make sure each team understands how it helps them. The more you can speak to their needs, the more likely they will give it a try.
2. Get Leaders to Walk the Talk
Leaders set the tone. If your execs and senior managers are excited about the platform, that excitement will trickle down. People pay attention to what leaders do, so if they are actively using the tool, it sends a strong message. Get your leadership team involved early, and make sure they are visible throughout the rollout.
3. Make Training Relatable and Easy
No one likes sitting through generic training sessions that do not feel relevant. To get people comfortable with the platform, tailor the training to their role. Help them see how it fits into their daily work, make it fun and interactive, and offer ongoing support. Use videos, dispense with outdated PDF instruction manuals and QRGs! You can also tap enthusiastic employees to act as “champions” who can guide their peers—people tend to trust those they work with every day.
4. Make the Platform Easy to Use and Seamless with Existing Systems
If the platform is hard to use or does not fit well with tools people are already comfortable with, they will avoid it. Make sure the platform integrates smoothly into existing workflows and is easy to navigate. Test it out with different teams, gather feedback, and fix any pain points before rolling it out. The easier and smoother it is, the faster people will adopt it.
5. Get the “Go-To” People on Board Early
Every company has those unofficial leaders that everyone trusts. Identify them! If these influencers get excited about the platform early on, they can help build buzz across the organization. Let them test it out, gather their feedback, and use their enthusiasm to inspire others. When people see them using and enjoying the tool, they will be more likely to give it a go too.
6. Manage Change Thoughtfully
Change is hard, especially in large organizations. That is why having a structured change management plan is essential. You want to guide people through the transition smoothly. Use proven change management frameworks and offer plenty of support, whether through help desks, FAQs, or simply creating spaces for people to ask questions and share tips.
7. Keep the Conversation Going and Celebrate Wins
One announcement will not cut it. Keep the communication flowing with updates, tips, and especially success stories. Success stories are absolutely key! When people see how different teams are already benefiting, they will be more inclined to try the platform themselves. Use newsletters, internal blogs, or team meetings to keep the platform top of mind and inspire others to engage.
8. Recognize and Reward Early Adopters
Everyone appreciates a little recognition. Offering incentives for early adoption or giving shoutouts to people who use the platform well can encourage others. It does not have to be extravagant—a simple “thank you” or a small gift card can do wonders. If particular users really stand out, consider personal recognition messages from leadership to their managers - this goes along way, especially when it is time for a year-end review! Adding a bit of friendly competition or gamification can also make the process more fun.
9. Use Data to Track Progress and Make Improvements
Data is your best friend when it comes to tracking how adoption is going, easy to use dashboards are one of the most powerful tools at your disposal! Keep an eye on who is using the platform and who is not, so you can see where adoption is working and where it is lagging. Be open to feedback and willing to adjust. The more you fine-tune the process based on real user data, the more successful adoption will be.
10. Respect Regional Differences
In a multinational, one-size-fits-all rarely works. Different regions have different languages, cultures, and ways of working. Tailor your approach to fit each region, localizing communications, training, and even platform features where necessary. Engage local champions to make sure the platform resonates and feels relevant in each location.
Summary
Rolling out a new platform across a large multinational is not just about getting the tech right— it is about getting people excited and confident to use it. By focusing on communication, leadership buy-in, training, and continuous improvement, you can create a tool that employees are eager to adopt. Keep these strategies in mind, and you will see adoption grow steadily across your organization.
Join the conversation! What do you think?
Stay tuned, change is on the horizon.
11mo*waits for my gift card* 😂 what a great article Dara. And I have seen our Champions using all of these points over the last months. Thank you for sharing!!
Service Excellence and Data Analytics Leader | Certified Lean 6 Sigma BB & MBB - Indian Statistical Institute | Ex - Sutherland, HPE, TCS, IBM, GE, AXA & IISc
11moGreat points. Point 6 is where related stakeholders / their teams fail to give 💯 support or participation with a fear of change in their job roles / losing their positions
People & Culture | Sr. Human Resources Professional | XLRI Certified
11moGreat Insights Dara! Truly appreciate your leadership approach in driving change and transformation 👏