Empowering a Tier 1 Life Insurer Through Humanomation® and Claims Modernization - Hypothetical
Client Profile
A Tier 1 mutual life insurance company undergoing a multi-year enterprise transformation focused on enhancing agent and customer experience, responsibly deploying AI, and modernizing legacy infrastructure—all while preserving its policyholder-first mission and long-term financial strength.
The Opportunity
Despite bold strides in cloud migration, CRM deployment, and agent enablement, this mutual insurer has deprioritized claims modernization in favor of policy admin and data initiatives. This creates an opportunity for Benekiva to step in as a configurable, modular partner that accelerates claims and servicing transformation—even as core system upgrades are still underway.
Benekiva’s Humanomation™ platform could offer rapid, high-impact support in areas that are often overlooked but critical to customer satisfaction and operational efficiency.
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Current State Challenges
Legacy Claims Infrastructure: Group, retail life, and annuity claims are managed across fragmented platforms, with multiple manual handoffs and limited workflow automation.
Outdated Beneficiary Data: Missing or outdated information delays claim initiation and introduces compliance risks.
Limited AI Integration: While AI pilots exist (e.g., GenAI-generated letters), integration with day-to-day workflows is lacking.
Missed Asset Retention Opportunities: No structured pathways exist to transition claim beneficiaries into new financial products.
Capacity-Constrained IT Teams: Internal resources are focused on policy admin modernization and enterprise data layers, not claims innovation.
How Benekiva Could Help: Strategic and Tactical Support
Benekiva offers an insurance-native, cloud-based solution purpose-built for claims and servicing. It can serve as a flexible layer between the carrier’s legacy systems and its AI-driven future.
Key Use Cases Benekiva Could Solve For
Strategic Alignment to Enterprise Priorities
Unexpected Benefits Benekiva Can Deliver
Accelerates AI ROI: Converts AI pilots into deployed, compliant workflows
Enables Retention Strategies: Turns claims into reinvestment conversations
Reduces Internal Tech Debt: Delivers rapid value without PAS disruption
Strengthens Brand Trust: Improves one of the most emotionally sensitive moments in the customer lifecycle
Projected Results (Benchmarked)
Up to 60% reduction in claim cycle time
30–40% reduction in manual processing cost
2–5x increase in asset retention at time of claim
Near-zero interest miscalculations and audit flags
Higher NPS and improved claimant experience
Conclusion: The Claims Moment is Strategic
Benekiva enables this Tier 1 carrier to modernize the claims moment in alignment with its enterprise goals—without disrupting core modernization efforts. From unlocking AI value to delivering measurable CX improvement, Benekiva transforms the claims experience from a cost center to a loyalty driver.
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🌟Omnichannel Marketing Strategist | AI-Powered Lead Gen | Direct Mail, Branded Merchandise Meets Digital 🌟
1moBuilding on this insightful perspective, it’s worth considering that while modernization is crucial, the human element in claims processing should not be overlooked. Enhancing emotional intelligence in these interactions can significantly improve customer satisfaction and loyalty, complementing the technological advancements.
Empowering Carriers with Innovative Claims and Policy Servicing Solutions for Enhanced Efficiency, Success and Client Experiences
1movery interesting case study, thanks for sharing
Founder & CEO of Benekiva
1moBOOM