From Qatar to the World: Our Journey Attending Major Events

We've been voyaging the world, experiencing different countries and cultures by attending major travel events. These events have been instrumental in our growth and expansion beyond Qatar. As proud representatives of the State of Qatar, we showcased our beloved country as a dreams-driven travel destination to the global market.

In the past few months, we've had the pleasure of attending three major events in three different countries: AIME in Melbourne, JTTX in Saudi Arabia and ITB in Berlin.

Each event captured the essence of the host country, and this was reflected in the atmosphere, activities, and people who attended.

AIME in Melbourne was very vibrant and multicultural. Melbourne is known for its thriving arts scene, diverse culinary offerings, and numerous cultural events and festivals. The city is a popular tourist destination, and we had an insightful time networking with like-minded tourism professionals from around the world, sharing experiences, business stories, exploring its many attractions and experiencing its unique atmosphere.

JTTX in Saudi Arabia was a more serious affair, but it was equally as rewarding. Coming from the same Arabian culture, we were still in awe of the hospitality by the people of Saudi and the beautiful landscape and architecture they have. The event was designed to allow pedestrians to participate, which made it all the more special.

ITB in Berlin was the biggest event we attended, and it was truly impressive. We were blown away by the sheer scale of it all. There were so many exhibitors and attendees, and the atmosphere was electric. Once again, connecting with tourism enthusiasts from around the globe who share the same passion as us is very empowering – expanding our business prospects, thought process, and ideologies.

Each country had a different weather too, which made our experiences even more unique. From the sunny skies of Melbourne to the crisp air of Berlin, and the warm desert breeze of Saudi Arabia, we embraced it all.

Here’s what Carla Gálvez Sánchez , our International Sales Specialist, who attended all three events had to say about her own experience

The Business Advantage Of Attending The Events

• One of the major highlights for us was the opportunity to raise brand awareness. Attending these events allowed us to promote our brand name to a wider, international audience.
• We also had the chance to connect and forge alliances with other industry professionals. This presented us with valuable networking opportunities that we were able to take advantage of.
• Attending these events allowed us to stay up-to-date with industry trends and gain new insights into the tourism industry. 
• Finally, the events proved to be highly effective in generating new business prospects for us. We were able to identify new opportunities and connect with potential clients.

We are now gearing up to attend the @Arabian Travel Market in Dubai which will be held from May 1 to 4, 2023. Hope to see you there!