How To Reactivate Clients Who Abandoned You

Let me show you how I and my team increased a client business's financial turnover by 38% through this blog post.

Last week, I was discussing with a client how we were able to reawaken a client's dormant customer so that they could resume doing business. By reviving all of the client's dormant customers during that month, we increased the client's financial return rate by 38%.

You might wish to inquire as to what would have precipitated this or rendered the customer silent before I divulge this information to you. This could be caused by anything, including money, your offer, your service, or the way you sell. I'm here to advise you to put the cause aside and concentrate on how to get them to communicate with you again so they won’t go with your money.

My passion is to see marketers successful in the field, I'll share some of the creative marketing tactics that I've discovered via my research and my experience working for clients.

All marketers experience the problem of silent clients, and only the best marketers are able to reactivate a silent client into a speaking client.

Here are 7 smart marketing techniques to assist you to reactivate a customer that has stopped communicating with you.

• Examine your conversation with him.

It's possible that you misspoke and caused them to lose trust in you. To find out if there is anything you have said—or have not said—that is affecting their decision to keep silent, I suggest you review your overall communication approach. Go back to the start of the conversation and retrace your actions. Consider some important questions, such as "How have I been interacting with this customer?" Am I approaching the communication in a proper way? Or am I applying the same approach I used for customer A to him? How would you describe him? Ask yourself important questions, and then utilize the answers to improve your approach plan. What works for client A sometimes doesn't work for customer B, do your research.

• Approach them with their problem (go straight to the point).

Many marketers or salesmen frequently ignore the concerns and priorities of the customer. They waste the time of their customers by cracking unnecessary jokes or stories to get their attention when they can just go straight to the point and solve their problem. The customer has a lot to do with his time. If the information you are providing to him is not pertinent to his priorities or problems, we would agree that he will stop speaking to you and then disappear.

• Approach them with an innovative, brand-new idea or product.

Try to avoid promoting old concepts or goods. Present the client with new information or concepts. Make sure the main point is how you can improve their quality of life. Find out what is trending in your industry. You are putting yourself in a position to imply that you can help them overcome challenges, particularly at this time, by providing them with innovative and updated products.

• Help them connect with their customers.

Currently, Nigeria’s economy is making things very difficult for marketers and business owners to sell their products. Frequently, when a customer stops communicating, what happens is that they may be having problems with their buyers. So, consider this: Who are their buyers? Consider how you might help them connect with their buyers. What does this entail, then? It can entail returning and discussing some details or insights about their buyers and how you can assist them in making sales. To make it easy for your clients (distributors) to sell your products on the open market, assist them by placing an advert in their location and direct all leads to them.

• Introduce them to new opportunities.

When clients are unsure of what to say or how to improve their firm, they can go mute. Your duty as a marketer is to introduce fresh concepts or opportunity that can aid in their business expansion. Be succinct and to the point. Make sure your suggestion or opportunity doesn't conflict with what they are already doing and rather seeks to enhance it. For instance, you could introduce them to a chatbot that will attend to their customers online why they wait for the order to be received and delivered. Even though it may not seem like much, your ability to convey that thought to them helps them regard you as someone who wants to be of service to them.

• Financial Stability.

Do any of these things matter to you? Actually, I believe it matters. When customers are struggling financially, they might cease talking to you. They might be owing you, another company, or even the government. As a result of this, you might just need to call something out. You shouldn't be scared to approach them with a financial assitance,  even though this is a bit of a risk. You are equipped. The table has been set with everything. Assist them in handling it.

• Engage another person in the organization.

Perhaps there are other staff members in their company that you should get in touch with and build a relationship with in order to promote the decision-maker to speak or get information about the organization's current state. Or maybe you haven't spoken to the right person who will take the decision. You won't understand this until you start engaging with other people, even if it can seem like they are the ones making decisions.

If you find this helpful share with others. drop your questions, ideas, and experience on the comment box.