I Set a $10K/Month Goal. I Made $17K That Year.

This section is taken from our podcast, B The Way Forward, featuring host Brenda Darden Wilkerson and guest Karen Catlin. For the full conversation, check out the link below!

I had only ever worked at companies that gave me a paycheck every two weeks or twice a month. You know, it’s just like I had never done this myself. I had never sent an invoice for like work I had done. It just like, got paid.

At the beginning of the second year, I met with a business coach and he said, so what are your financial goals? I’m like, well, this first year was just trying to figure things out. And he’s like, not anymore.

What are your financial goals? I wanna know what you think you need to earn, want to earn every month. And so I, I think I said at the time, okay, well, what I want to do is have this be a business that I can feel proud of. I’m making some money. I wanna earn $10,000 a month, so. Kind of, I mean, a nice sum of money, but not too outrageous or anything.

$10,000 a month. Well, that year, I made $17,000 the whole year. No, I was so far off of my goals, and it was a huge miss. I felt like such a loser. Like what have I done here? I’ve walked away from a very, very financially lucrative job. I’ve set this goal for myself and I can’t even earn, you know, a tiny portion of it. Like, you know, it’s like, what, what have I done? I was in the dumps. I really was, I was like, I can’t do this. This is not a viable business for me. I need to go figure something else out. I felt like I just couldn’t get the business going.

Listen to the full podcast.