RFID Doesn’t Have to Be Hard

RFID Doesn’t Have to Be Hard

Most teams aren’t failing on tech. They’re failing on execution.

RFID works. The infrastructure is ready. The ROI is proven. So why do so many pilots stall?

Because RFID isn’t just a tech install. It’s a systems decision. And most teams never make that shift.

They treat it like a feature. But RFID only works when it’s baked into how your business runs. Not bolted on after the fact.


The Real Reason RFID Fails

It’s not because the tags are faulty. It’s not because the hardware is expensive. And it’s definitely not because the software can’t handle it.

It’s because no one owns the workflow.

No one owns PO-level tagging. No one owns how goods get received and scanned. No one owns how replenishment decisions get made in real time.

RFID touches multiple teams. But unless someone owns the whole loop — it breaks.

Execution breaks down. Accountability disappears. And RFID gets labeled a “nice to have.”


The Cost of Doing Nothing

Tags are under five cents. Mobile hardware is 60% cheaper than five years ago. Modern POS and inventory systems already support RFID logic. And software replaces what used to require six figures in consulting.

What’s expensive now isn’t the technology. It’s the re-counts. The re-scans. The missed sales. The excess stock.

Inefficiency costs more than RFID ever did. And unlike RFID — it doesn't get better over time.


The ROI Is Real

Most teams don’t need more proof. They need to stop ignoring it.

  • Inventory accuracy jumps from 63% to over 95% (GS1 + Auburn) That’s not a rounding error. That’s the difference between knowing what’s on the floor — and guessing.

  • Cycle counts get 96% faster (Auburn RFID Lab) What used to take hours now takes minutes. With fewer people. With better accuracy.

  • Shrink drops by up to 33% (IHL Group) That’s not a process tweak. That’s margin protection — on every single item.

  • Sales lift averages 5.5% in RFID-enabled categories (GS1 + Kurt Salmon) Not from promotions. Just from having what customers actually want, where they expect it.

  • Macy’s reported a 10% lift in RFID categories (NRF) At scale. On record. With full operational visibility.

This is what happens when you stop operating blind.


What Actually Works

The best RFID deployments don’t start with big plans. They start with clear constraints.

  1. Embed source tagging in the PO

  2. Pick one high-velocity, high-visibility category

  3. Deploy in a single location — store, stockroom, or stand

  4. Measure for 60 days

  5. Scale what works

This is how top operators move. Not through transformation decks. But through focused execution.


Where It’s Going

RFID isn’t just about inventory anymore. It’s the foundation for what’s next.

Serialized product tracking across retail and fulfillment Digital passports for resale and compliance Tunnel-based counterfeit prevention Real-time replenishment from live zone reads Loyalty that connects physical products to digital identity

This isn’t five years out. It’s already happening. But only for the teams that got the fundamentals right.


The Bottom Line

RFID isn’t a pilot anymore. It’s a platform.

The cost curve is flat. The results are public. The playbooks are proven.

What’s missing isn’t technology. It’s execution.

Tag what matters. Count what’s real. Track what moves.

If you're in retail, live events, or stadium operations — RFID isn't ahead of its time. It's right on time. And it's overdue.


If you're trying to get RFID live — and something’s not clicking — send me a message. I’ll share what’s working on the ground.

And if you want teardown posts like this every week, subscribe to Beyond the Edge. We write for operators. The ones building systems, not chasing trends.

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Kevin Frydryk

Vice President, Markets & Products, Resource Label Group | RFID & Packaging Innovation Expert | Customer-Centric Solutions Leader | Driving Growth & Simplifying Complex Processes

3mo

Completely agree, Kevin. Ownership is the issue. Until someone is clearly responsible for the workflow, even the best RFID setup won't move past pilot mode.

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Kevin Frydryk

Vice President, Markets & Products, Resource Label Group | RFID & Packaging Innovation Expert | Customer-Centric Solutions Leader | Driving Growth & Simplifying Complex Processes

3mo

Great point. RFID's real challenge lies in ownership and integration, not technology itself. Without clear accountability for workflows, even the best tools struggle to deliver value.

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Sarah Saxton

Bridging Sustainable Growth and Commercial Success | SaaS | Commercial Strategist | Digital Transformation | Ex-Nike | Ex-adidas | Athlete

3mo

Thank you Kevin Colaço, completely agree, the tech is ready; teams don't fully understand the business process impact it will have or what the deployment process looks like. At the RAIN Alliance we have created a Project Management Primer for exactly this purpose, to give companies the tools and insight to ready them for this systems level change. George Greenlee would be happy to share more.

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Nadeem Arif

I help real estate pros create personalized pitch & listing videos with AI | Founder @ CoreAIVideo | 80% Disabled. 100% Driven by AI.

3mo

This nails a pattern that shows up everywhere: the tech is ready, but teams aren’t set up to adopt it. Until someone takes the wheel, even cheap, powerful tools go unused. Kevin Colaço

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Masoud Hasannejad

We develop RFID Solutions That Perfectly Fit Your Business

3mo

Thank you, Kevin Colaço, for expressing the realities of RFID implementation in the simplest way possible.

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