Top 2 Scaling Traps for Mompreneurs & How I Avoid Them

Top 2 Scaling Traps for Mompreneurs & How I Avoid Them

Number 1. Thinking you can fly by the seat of your pants and still see needle-moving results in your business. 

This is so not true that I don't even know where to begin.

Plans aren’t boring - they’re essential

You can't hit your next sales goal (great! family vacation funded) and knock out 6 hours' worth of work in 5 so you can take your kid to piano lessons without following a freakin' plan!

You NEED that day by day, week by week breakdown of how many leads you're going to talk to, on what platform, what you're going to draw them to next, and how you go about conversing with them.

Likewise, you need a very clear, task-by-task to-do list; all podcast episodes prepped and outlined ahead of time; and your recording setup ready to go if you're going to knock out 3 weeks' worth of episodes in record time (plus the editing!). 

Because you have a 3pm deadline, and your kid isn't gonna make it to piano lessons on his own.

Slowing down isn’t just a cliche

Okay, number 2: refusing to take breaks 'cause it'd "slow down" your to-do-list-cross-off rate. 

Yeeeaah, about that. 

You've hit that mental "I'm finished" block before, right?

Then you've already experienced that biological "hard stop" wiring built into your system that tells you when you've finished a project work block and need to take a break.

So all YOU need to do is accept your human wiring, go do something else around the house (like move that load of laundry or read 2 books to your voracious toddler or get yourself a snack), and come back after you've spent at least 20 minutes knocking out NON-business things. (Yes, playing with your kids counts.)

THEN you can go back to your next sales page copy section. But not before.

Alone time is the key to avoiding launch burnout

So make sure you’re actually giving yourself that alone time each day, even when you’re in push mode on a launch or a new program or something – you NEED that selfcare to keep going. 

‘Cause trust me, you’ll avoid the “launch crash” entirely if you’ve been keeping up on your alone time the whole way through.

And hey – I’m going to help you make SURE that you’re checking off all your main to-do lists (without an ounce of extra busywork). ‘Cause when you’re at your laptop handling the launch q’s? 

You want to be SURE you’ve got enough time for the essentials like serving your existing clients and making sure your social content is going out as planned from your VA – NOT worrying whether you’ll have skipped something essential due to all this launch tracking.

Your turn….

This is what work/life balance looks like during a launch. Down to the nitty gritty details.

But you have to make this commitment first - to yourself, most of all. That you’re not going to make these 2 mistakes, 'cause you know (and therefore do) better.

Truly - there’s no need to flirt with burnout to hold both the business owner & the present mom identity. 

So DM me when you’re ready to find out what to quit.

Want the full episode?

It’s right here - along with the personal story that inspired it!

Want to know how many hours YOU can get back each week?

Take the 30-second quiz and find out!

Because it’s time for you to stop creating unnecessary pressure in your role as mom, career woman, and high achieving business owner.

DM me when you’re ready to find out what to quit.

Deborah M. Collazo Torrellas

I transform human teams through mentoring and training | Industrial Organizational Psychologist | Human Resources Consultant

2mo

This is so true!

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Dana Weaver

You’ve built success. I help you lead it. | For High-Level Women | Keynotes, Coaching, The Table

2mo

Great breakdown and I really appreciate how spending time with your kids counts as taking a break!

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