Unique Way to Increase Student Enrollment & Recruiting

Typically once or twice a year, middle school students visit high schools to discover courses and programs available to them when they transition. High school students visit colleges to do the same.

Various program hosts deliver some type of tour and presentation. They may have 20 to 60 minutes to wow the participants into signing up for their programs.

The most common result — big yawn, small wow. 🙃

There's a better way. I'll share how colleges and high schools use games to win more students. And how multinational companies use them to recruit new employees.

This article is focused on business education, but the concept can be applied to any subject if you can find the right type of game to use.

Recruit Students or Employees With a Fun Event

Example — Play a business simulation competition:

• Very easy to host and highly engaging for participants.
• Can be done in a 20 to 60-minute session — or stretched over multiple days and weeks.
• Can be done with one computer or tablet — or one device per participant or team.
• Any number of participants.
• In person or online.
• Live or asynchronously.

There are three ways to host such an event.

EVENT TYPE 1 — Facilitator Runs One Business with Everyone Participating Together

• Facilitator plays the simulation game on a big screen (if in person) or shared screen (if online).  
• Participants do not require any devices or resources.  
• Step-by-step details are here — How To Use 1 Game and 1 Computer to Teach Hundreds of Students

EVENT TYPE 2 — Participants Run Their Own Businesses

• Participants play the business simulation on individual devices.
• Facilitator hosts debriefs and shares leaderboards at various intervals.
• Example case study — 1-Hour Business Simulation Competition

EVENT TYPE 3 — Tabletop Games

• Local participants play a board game in groups of 2 to 6 per game during a scheduled event.  Tabletop games I've designed — GoVenture.net/games

The result — more wow, less yawn — ⭐⭐⭐⭐⭐

More step-by-step details here — https://www.goventure.net/group

Increasing Enrollments For the Long Term

Hosting a fun event is great for the short term, but what about the long term? One of the best ways to increase enrollments in the long term is to modernize your curriculum with experiential learning. Let word-of-mouth student engagement do the marketing for you. Add a game to your curriculum. You'll win more students and provide a better learning experience. Examples — GoVenture.net/products

Receive this newsletter by email and join our online community where educators and trainers share ideas, resources, and discussions on experiential learning, games, and simulations — TeachingSuperhero.com

I'm Mathew Georghiou and I write about how games are transforming education and learning. I also share my experience as an entrepreneur inventing products and designing educational resources used by millions around the world. More about me at Georghiou.com