What’s Your Writing Process? Here's mine

A light-hearted post about my process, exaggerated for effect - and why I tend to rewrite more than I write. (Execs, creatives, overthinkers—you may relate.)

I write.

 Then I tear it down.

 Then I start crafting all over again.

THE BEGINNING

It almost always starts as a picture - sometimes the beginning, sometimes the end.

 The details in the middle start filling themselves in as I go.

Eventually, I put pen to paper (or fingers to keyboard, these days).

 I start sketching visuals or diagrams to go with the piece but funny enough, I often leave the beginning, middle, and end all hanging. 😄

After playing with the visuals for a bit, I circle back to the writing.

 I begin shaping the flow.

 Maybe the hook. Maybe the re-hook.

 By then, I’ve usually thought enough about the article for the day… so I sleep on it.

CREATIVE DESTRUCTION

The next morning, I wake up with a fresh new angle, often one I like more than the first.

 That’s when I enter full creative destruction mode.

 I tear everything down.

 The article becomes a mangled mess in this phase, but it’s a necessary mess.

After one or two of these rewrites, things start to take shape - the flow, the content, the intro, the close.

 Sometimes I explore deeper ideas or branch out - only to trim them later if they don’t serve the structure or length.

The next day usually brings crisper language and tighter framing.

 I revise the visuals to match the new narrative.

TIME TO PUBLISH

Finally, I refine the opening and conclusion, then hit Publish - but not before one more read-through.

 That’s when I usually find a few things I could say better - more clearly, more simply.

 I revise it a couple more times, always trying to avoid overcomplication and keep it accessible to a broader audience.

Eventually, I say, “That’s enough.”

 (Or… I tweak it again later that evening. 😉)

I know I write more like a craftsman than a writer.

 And I really enjoy the process.

What’s your process?

 Fast? Iterative?

 Or a Mozart-like flow from start to finish?

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