When DIFFERENT Works BETTER!
There are a LOT of conferences in the financial industry. And let’s be honest — most of them look and feel….exactly the same.
Same topics.
Same speakers.
Same formula.
But every once in a while, something breaks the mold.
I’m speaking at Jolt! this week — one of only a handful of conferences that dares to do things differently. And I mean that in ALL the best ways.
Yes, the content is sharp and relevant (check out the rockstar speaker lineup: www.joltconference.com). Yes, the production is world-class. And yes, soooo many of my faves will be there!
But the real magic? It’s in the energy. The connection. The clarity.
They KNOW their people. They FIND their people. They LOVE them hard.™
That’s not just good branding — it’s intentional community-building.
When you create space for real conversation, creative ideas, and honest reflection, people show up differently. And they leave changed.
When you focus on what actually matters: delivering value, building trust, and creating room for human connection, you stand out without even trying.
That’s how you build something unforgettable.
That’s how you scale something meaningful.
And that’s exactly what the best advisors, leaders, and entrepreneurs are doing -- not just on stage, but in how they run their businesses every single day.
So if you’ve been feeling uninspired by the “same old” stuff -- whether it’s events, strategies, or ways of leading -- this is your reminder:
You don’t have to do it like everyone else.
In fact, the best path forward might be the one that’s a little louder, bolder, or even weirder than what the industry is used to.
*HEADS UP for those of you attending #JoltConference this week, Robert J. Sofia in his latest post has specifically said to "KEEP IT WEIRD!"
Be the one who breaks the mold.
You might just attract exactly the right people -- and build something better than you imagined.
Here are a few ways to start doing things differently:
Ask better questions. Go beyond “How can I grow?” and ask “What kind of experience am I creating — and for whom?”
Ditch the script. If your process or pitch sounds just like everyone else’s, it’s time to rewrite it.
Build real relationships. Prioritize connection over conversion, and the rest will follow.
Lead with values. What do you stand for—and does your brand, service model, and client experience reflect that?
I can't wait to see all you accomplish by doing things a little different!
Always in your corner,
Kristin
Senior Vice President, Wealth Advisor at Mesirow Wealth Management
2moThank you for sharing Kristin!
Partnering with Teams to Unlock Growth Through Client Events | Strategic Event Consultant & Speaker | Co-Founder, Event Advisors | ROM – Return on the Moment™
2moEvent Advisors have landed in Nashville. Travel safe y'all. Angela York and I can't wait for the epicness to commence.
Founder & CEO at Snappy Kraken — Marketing technology that scales financial companies 7x faster than average with automation, content, and data 🚀
2moThank you for noticing. 🤗
See you tomorrow!