Why Chat GPT-5 Felt ‘Dumber’: Model Routing, Explained — and Why Every AI User and Enterprise Should Care

Why Chat GPT-5 Felt ‘Dumber’: Model Routing, Explained — and Why Every AI User and Enterprise Should Care

When Sam Altman shared that GPT-5 felt “dumber” for a chunk of the day due to a broken autoswitcher (routing logic), it wasn’t just a technical hiccup. It exposed a deeper issue affecting how AI systems operate at scale.

This wasn’t merely a one-off glitch — it was a real-world example of why delegating control to a single, opaque model router can be risky. The ripple effects touch everyone using AI: from casual users to developers to enterprise leaders.

What Is Model Routing?

Model routing is the behind-the-scenes mechanism that automatically selects which AI model should respond to your prompt.

Think of it like submitting a support ticket to a helpdesk:

You describe your issue (the prompt), The ticketing system automatically assigns it to someone behind the scenes (the model), But you’re not told who’s handling it — or why they were chosen. Some issues might go to a junior agent for speed. Others may be escalated to a specialist. The assignment aims for efficiency, but if it misroutes your issue, you get a poor or delayed response.

In the case of GPT-5, OpenAI uses a router to dynamically switch between models depending on the nature of the task:

  • A simple trivia question? The router may choose a smaller, faster, cheaper model.
  • A complex legal analysis? It might route to a larger, more powerful model.

The goal of routing is efficiency. The risk lies in the router making the wrong call — or failing altogether. And when that happens, as it did in the GPT-5 “dumber” moment, the consequences are immediate and noticeable.

Why This Matters — For Everyone

1. For Novice Users — Clarity and Consistency

Most users see the name GPT-5 and assume it refers to a single model, with consistent behavior every time.

But under the hood, multiple models are in play, and the router determines which one responds to your prompt. When that router breaks, or when its decisions silently change, the same prompt can give different results — in tone, accuracy, or structure.

That’s what caused the “dumber” moment. The router failed, and requests that normally went to a powerful model were misrouted.

For new users, this creates confusion:

  • “Why did it answer differently today?”
  • “Why was it faster yesterday but less helpful today?”
  • “Why does it sometimes feel smarter, sometimes not?”

It removes predictability, even when nothing about the prompt has changed.

2. For Experienced Practitioners — Control and Performance

If you build applications or workflows powered by AI, you likely have strong opinions about which models to use, when, and why. You design solutions with the right tradeoffs in mind:

  • Small models for high-volume, low-risk tasks.
  • Larger models for precision-heavy tasks like compliance or research.
  • Specialized fine-tuned models for industry-specific use cases.

Auto-routing makes assumptions on your behalf. And while those assumptions may work some of the time, they can:

  • Misclassify intent,
  • Degrade output quality,
  • And waste resources when cheaper models would suffice.

Even worse — you may not know which model responded, making it difficult to debug, optimize, or retrain your systems.

For experienced users, the ability to choose and lock the model is not just a preference — it’s a requirement.

You need:

  • Transparency (which model ran, and why),
  • Explainability (logs and route logic),
  • Override capabilities (to force a model route when needed).

Routing logic will never be perfect. But without transparency or control, even small mistakes can compound into quality failures and cost inefficiencies.

3. For Enterprises — IP, Governance, and Strategic Autonomy

For large organizations, model routing isn’t a backend detail — it’s an enterprise architecture decision.

Enterprises collect massive telemetry:

  • Latency stats to evaluate responsiveness,
  • Accuracy benchmarks to evaluate quality,
  • Cost metrics to manage budgets.

All of this informs which model is best for which task — and when. Over time, this becomes proprietary knowledge — a part of the enterprise’s intellectual property.

Owning the orchestration layer means:

  • You decide when to use a fast, low-cost model,
  • When to escalate to a high-reasoning model,
  • And when to blend or switch vendors for resilience or performance.

Relying on a black-box vendor router creates risk:

  • You outsource decision-making without visibility.
  • You align with vendor priorities — which may optimize for their costs, not your performance.
  • You can’t audit or explain routing choices — a red flag in regulated industries like healthcare, banking, and government.

Routing must become a governed and auditable layer, not just a technical shortcut.

Organizational Extensions to Model Routing

As organizations scale AI adoption, they begin extending routing logic beyond vendor defaults — to reflect their values, policies, and constraints.

1. Sustainability & Carbon-Aware Routing

  • Consider the carbon intensity of the data center region.
  • Delay non-urgent jobs until renewable energy is more available.
  • Choose cleaner cloud regions to reduce CO₂ emissions per inference.

Example: Batch jobs are delayed to regions with solar surplus, or to off-peak grid hours to cut carbon impact.

2. Compliance-Aware Routing

  • Route sensitive data only to models hosted in approved jurisdictions.
  • Restrict workloads to certified models (e.g., HIPAA, SOC 2, FedRAMP).

Example: A financial chatbot routes PII-bearing prompts only to in-country, compliance-certified models.

3. Cost-Aware & Budget-Constrained Routing

  • Dynamically switch to cheaper models as budgets approach thresholds.
  • Prefer batch processing for non-critical, high-volume tasks.

Example: During end-of-month peak usage, customer service flows downgrade to cheaper models for common intents.

4. Performance-Aware Routing

  • Use historical model accuracy for specific domains (e.g., finance, medicine) to guide routing.
  • Continuously revalidate model performance and adjust routing policies.

Example: A summarization pipeline routes to Model A for news, but Model B for scientific papers, based on F1 benchmarks.

5. Multi-AI Vendor Strategy

  • Route to the best-performing vendor per task.
  • Maintain cross-vendor redundancy to avoid lock-in and ensure resilience.

Example: A multi-LLM chatbot might default to Vendor X but switch to Vendor Y when latency spikes or confidence drops.

These extensions transform routing from a hidden backend feature into a business-critical strategy layer — aligned with your governance, cost, sustainability, and resilience goals.

What Might Come Next?

While today’s model routers operate mostly as vendor-controlled black boxes, it’s worth considering that future versions of GPT-5 — or whatever comes next — could build upon this idea of routing as a strategic asset.

Instead of relying solely on internal logic, next-generation routing could become deeply collaborative — blending vendor intelligence with organization-specific policies and telemetry.

That means:

  • Routing decisions could be influenced by real-time telemetry — like task type, latency trends, cost efficiency, or environmental constraints.
  • Organizations could plug in their own routing rules, defining when to prioritize sustainability, compliance, cost savings, internal policy or performance.
  • Explainability could be built-in, offering clear, auditable reasons for why a particular model was used — critical for governance and trust.

In this vision, routing evolves from a passive behind-the-scenes feature into an active layer of intelligence, where decisions are made not just by the AI provider, but with the enterprise’s goals, data, and policies in mind.

The result? Smarter decisions. Lower risk. Greater alignment. And a new level of trust and transparency in how generative AI systems operate at scale.

Bottom Line

Routing is not the problem. Lack of control, visibility, and strategy around routing is.

At the early stages, routing offers clear benefits:

  • It improves efficiency,
  • Saves time,
  • And hides underlying complexity.

But as you mature, the importance of owning the routing logic grows dramatically.

In summary:

  • Novice users need: Clarity and consistency.
  • Experienced practitioners need: Model choice and explainability.
  • Enterprises need: Routing as IP, governed orchestration, and strategic control.

This is exactly why a multi-AI strategy matters.

It’s not just about having access to many models — It’s about owning when, why, and how they’re used.

Routing isn’t just a backend technical feature. It’s a lever of control, trust, and competitive advantage. Own it.

And remember — routing is just one aspect of optimization. If you’re looking to solve more broadly for cost, carbon, and complexity, I’ve explored this in depth in my book Lean Agentic AI, which dives into designing efficient agentic systems that go beyond model selection to optimize the entire decision and execution lifecycle.

👉 Check the description if you're exploring how to build AI that delivers more — while consuming less.

Deepak Narsaria

Digital Marketing Specialist | Performance Marketing | Google Ads & Meta Ads Expert | Paid Media | GA4 | CRO | ROI-Focused Campaigns | Lead Gen | Customer Acquisition | Growth Strategy | Funnel Optimization

1d

I'm curious if this kind of routing issue could impact other AI models too.

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Keith Gill

B2B Growth Marketer for SaaS | B2B Demand Generation | Veteran USAF OEF | ICP Data | Workflow Automation | Cold Email Infrastructure | Lead Gen, Analytics & Marketing Ops for B2B SaaS

1d

Seems like a crucial topic for anyone in tech to be aware of given its implications.

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Sergey Lebedev

Co-founder and CEO in Orient Systems Group (4GNSS)| High precision navigation systems.

1d

Better understanding model routing could definitely improve AI trust and reliability.

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Eiman Barina Ali

I Help You Get Noticed on LinkedIn with Comments That Build Real Connections!

1d

It's fascinating how something so technical can affect user experience subtly yet significantly.

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