Why You Should Always Aim to Have the Best Swag at Conferences
Most companies treat swag as an afterthought — stickers, stress balls, maybe a tote bag. But in 2024, conference attendees are tired of boring freebies.
If you want your brand to be remembered, talked about, and shared online — your swag needs to stand out. It needs to spark conversations, not just fill backpacks.
Case in Point: Traceloop at the AI Engineer World’s Fair
At the AI Engineer World’s Fair hosted by @aiDotEngineer, Traceloop partnered with us at goblintechkeys to create a custom 2-key macropad — fully branded and functional.
The result?
🚀 It was crowned “Best Swag” of the entire event. 💬 It generated a wave of social media posts from attendees. 🔥 It sparked genuine conversations at the booth and online.
People loved it — because it was useful, clever, and different.
Why Great Swag Matters
✅ It drives traffic to your booth. When people hear there’s something worth getting, they show up — and they stay.
✅ It lives on desks, not in drawers. Useful items like macropads, keycaps, and clicky fidgets stay visible — a long-term brand reminder.
✅ It creates viral moments. Cool swag gets posted, shared, and talked about — bringing attention to your brand far beyond the event.
Make It Interactive: Blind Bag Swag
Want to take it up a notch? Turn your swag into a blind bag experience.
Here’s how:
Package your swag in a sealed bag showing all possible designs
Include one secret rare design
Let visitors “earn” a bag through a checklist or challenge
Now your booth isn’t just giving out items — it’s creating an experience.
Swag Is a Brand Statement
When you give away thoughtful, high-quality swag, you show that your company cares about creativity, community, and detail.
And in a space filled with t-shirts and flyers, that extra effort makes you stand out.
Want Swag That Wins?
At goblintechkeys, we help companies like Meta, Cursor.com, and Permit.io turn keyboards, keycaps, and fidget devices into high-impact conference swag — with low MOQs and full customization.
📩 DM me or reach out at sales@goblintechkeys.com 🌐 https://goblintechkeys.com
Let’s build the most talked-about swag at your next event.