About
Adam is leveraging his years as a sports industry expertise to work with clients on…
Articles by Adam
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Multiplier has been leaning into AI—investing in knowledge and experimenting with tools that help us work smarter and more efficiently. Today, we are…
Multiplier has been leaning into AI—investing in knowledge and experimenting with tools that help us work smarter and more efficiently. Today, we are…
Liked by Adam Grossman
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LAST FUNDRAISING PUSH BEFORE THE 1 OCT. DEADLINE: The Chicago Marathon was never supposed to be an important date in my calendar. Indeed, one of my…
LAST FUNDRAISING PUSH BEFORE THE 1 OCT. DEADLINE: The Chicago Marathon was never supposed to be an important date in my calendar. Indeed, one of my…
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We’ve been experimenting with AI at Multiplier and excited to announce the launch of our first free tool: the Cultural Heat Check. 👉 Free and…
We’ve been experimenting with AI at Multiplier and excited to announce the launch of our first free tool: the Cultural Heat Check. 👉 Free and…
Liked by Adam Grossman
Experience
Education
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New York University - Leonard N. Stern School of Business
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Activities and Societies: Co-Founder, First President of the Government and Business Association (GBA)
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Activities and Societies: Men's varsity soccer team, The Daily Northwestern, Chis Psi (Lodge)
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Stadia Accelerator Fall 2016.
Publications
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Team Building: The Rise of Sports-Anchored, Mixed-Use Districts
KLUTCH Sports and RBC
What do artificial intelligence, quantum computing, and sports-anchored, mixed-use districts have in common? Each have the potentially to fundamentally alter the trajectory of businesses and industries that play important roles in people’s daily lives.
Sports-anchored, mixed-use districts (SMDs) should be the $100+ billion future growth engine for the sports industry. The building of new sports venues and the surrounding commercial, residential, retail, and community developments can…What do artificial intelligence, quantum computing, and sports-anchored, mixed-use districts have in common? Each have the potentially to fundamentally alter the trajectory of businesses and industries that play important roles in people’s daily lives.
Sports-anchored, mixed-use districts (SMDs) should be the $100+ billion future growth engine for the sports industry. The building of new sports venues and the surrounding commercial, residential, retail, and community developments can substantially impact how sports teams generate revenue and increase team values while transforming the lives of people that live, work, and travel to these areas.
KLUTCH Sports in collaboration with RBC is proud to examine the sport industry’s rapidly evolving $100+
billion growth engine. While KLUTCH Sports Group and RBC will not examine every topic that touches SMDs, our combined goal is to use our expertise, network, and analysis to demonstrate the pivotal role that SMDs can play in the future of how investors, owners, executives, public officials, local communities, and fans engage with the sports industry. -
Communication and the Baseball Stadium Community, Commodification, Fanship, and Memory
Peter Lang
Baseball stadia are places of memory, identity, athletic and architectural accomplishment. They are sites capable of arousing passion, sentimentality and a sense of community
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Sport Business Analytics: Using Data to Increase Revenue and Improve Operational Efficiency
Auerbach Publications; 1st edition
Developing and implementing a systematic analytics strategy can result in a sustainable competitive advantage within the sport business industry. This timely and relevant book provides practical strategies to collect data and then convert that data into meaningful, value-added information and actionable insights.
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The Sports Strategist
Oxford University Press
Today, the high-performance sports business is more complex than ever before and is presenting new challenges to the industry at all levels. Sports organizations are fighting hard for the money and engagement of fans, media, sponsors, and employees while facing unprecedented competition both domestically and internationally. The cost of doing business continues to rise, while traditional revenue streams are under increased pressure.
The demand for innovative leaders in the sports…Today, the high-performance sports business is more complex than ever before and is presenting new challenges to the industry at all levels. Sports organizations are fighting hard for the money and engagement of fans, media, sponsors, and employees while facing unprecedented competition both domestically and internationally. The cost of doing business continues to rise, while traditional revenue streams are under increased pressure.
The demand for innovative leaders in the sports industry who can address complicated issues and make tough decisions on which challenges to prioritize has never been greater. Whether you are an industry veteran, aspiring student, or teacher, this book provides tools, insights, and analysis for you to thrive in the sports industry.Other authorsSee publication
More activity by Adam
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Culture moves fast. Brands need sharper tools to keep up. At Multiplier, we believe AI, when guided by human insight and creativity, can make brands…
Culture moves fast. Brands need sharper tools to keep up. At Multiplier, we believe AI, when guided by human insight and creativity, can make brands…
Liked by Adam Grossman
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It's a historic day for women's sports! Our client, the Los Angeles Sparks, have just announced the largest single-team investment ever made in a…
It's a historic day for women's sports! Our client, the Los Angeles Sparks, have just announced the largest single-team investment ever made in a…
Liked by Adam Grossman
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Thank you to Caroline Fitzgerald for the thoughtful coverage in Forbes on our latest CrowdIQ research: “New Data From CrowdIQ Quantifies Behaviors Of…
Thank you to Caroline Fitzgerald for the thoughtful coverage in Forbes on our latest CrowdIQ research: “New Data From CrowdIQ Quantifies Behaviors Of…
Liked by Adam Grossman
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Momentous Sports's Marley Hughes latest newsletter examines the behavioral economic impact of cashless transactions at sports venues using AMB Sports…
Momentous Sports's Marley Hughes latest newsletter examines the behavioral economic impact of cashless transactions at sports venues using AMB Sports…
Liked by Adam Grossman
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Momentous Sports's Marley Hughes latest newsletter examines the behavioral economic impact of cashless transactions at sports venues using AMB Sports…
Momentous Sports's Marley Hughes latest newsletter examines the behavioral economic impact of cashless transactions at sports venues using AMB Sports…
Shared by Adam Grossman
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Who coined the phrase "Bucket List?" Yes, I had to google it. Regardless, it seems forever linked with the most coveted opportunities surrounding…
Who coined the phrase "Bucket List?" Yes, I had to google it. Regardless, it seems forever linked with the most coveted opportunities surrounding…
Liked by Adam Grossman
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The future of sports isn’t about choosing between TV or TikTok. It’s about how Gen Z is forcing the industry to balance all three: broadcast…
The future of sports isn’t about choosing between TV or TikTok. It’s about how Gen Z is forcing the industry to balance all three: broadcast…
Liked by Adam Grossman
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𝗔𝗽𝗽𝗿𝗼𝘃𝗲𝗱: Chicago Fire FC have been approved by the Chicago Plan Commission for their plans to build a $650M soccer stadium at The…
𝗔𝗽𝗽𝗿𝗼𝘃𝗲𝗱: Chicago Fire FC have been approved by the Chicago Plan Commission for their plans to build a $650M soccer stadium at The…
Liked by Adam Grossman
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Exciting News!! Today, we're thrilled to celebrate Leslie's promotion to Head of Learning and Development! Leslie’s expertise has made it possible…
Exciting News!! Today, we're thrilled to celebrate Leslie's promotion to Head of Learning and Development! Leslie’s expertise has made it possible…
Liked by Adam Grossman
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As the areas around stadiums become more critical to teams’ bottom lines, we’re increasingly seeing win-win partnerships with adjacent industries…
As the areas around stadiums become more critical to teams’ bottom lines, we’re increasingly seeing win-win partnerships with adjacent industries…
Liked by Adam Grossman
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Sports have a way of weaving themselves into the fabric of everyday life! In Park Ridge, Illinois, you can hear it. The roar of the crowd on Friday…
Sports have a way of weaving themselves into the fabric of everyday life! In Park Ridge, Illinois, you can hear it. The roar of the crowd on Friday…
Liked by Adam Grossman
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Coming Soon: Multiplier’s Cultural Heat Check We’ve developed a free AI tool designed to score a brand's cultural relevance across nine…
Coming Soon: Multiplier’s Cultural Heat Check We’ve developed a free AI tool designed to score a brand's cultural relevance across nine…
Liked by Adam Grossman
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Coming Soon: Multiplier’s Cultural Heat Check We’ve developed a free AI tool designed to score brands’ cultural relevance across nine pillars. For…
Coming Soon: Multiplier’s Cultural Heat Check We’ve developed a free AI tool designed to score brands’ cultural relevance across nine pillars. For…
Liked by Adam Grossman
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Just like that, the 2025 WNBA season has come to an end. It's been an amazing year over here at the Chicago Sky WNBA - from new partners, to…
Just like that, the 2025 WNBA season has come to an end. It's been an amazing year over here at the Chicago Sky WNBA - from new partners, to…
Liked by Adam Grossman
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Are valuations of sports franchises really "skyrocketing"? Are the values of these assets in a "bubble"? Are we witnessing an "over-exuberance" among…
Are valuations of sports franchises really "skyrocketing"? Are the values of these assets in a "bubble"? Are we witnessing an "over-exuberance" among…
Liked by Adam Grossman
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