David Yeend
7 SlideShares 185 Followers 147 Followings
Personal Information
Organization / Workplace
Greater Atlanta Area, GA United States
Occupation
VP, Strategy Director at 22squared
Industry
Advertising / Marketing / PR
About
12/13 - present: VP, Planning Director 6/11 - 12/13: VP, senior brand planner (22squared) 4/10 - 6/11: senior brand planner (22squared) 3/07 - 3/10: senior copywriter, 22squared (formerly WestWayne) 2003 – 2007: freelance (wongdoody, rethink, rubin postaer, many, many others) 1999 – 2002: copywriter, McCann Erickson 1997 – 1999: copywriter, DDB Seattle Specialties: Developing branding and retail advertising campaigns for traditional and emerging media. Strategic insights.
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22squared advertising brand strategy brand planning advertising social media marketing millennials genz trends vcu brandcenter technology account planning planning tools trend commandments quantitative anna lipmann planning movements planejamento socialmedia big data david yeend propagation planning brandon murphy planner opportunities media planning account planning communication word of mouth branding wom social media
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Presentations

(5)
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From Creative to Planning

15 years ago • 728 Views

How to Get People to Talk About Your Brand

14 years ago • 6746 Views

22squared Trends 2013: "The Sh*t List"

11 years ago • 9302 Views

The Trend Commandments (July 2014)

11 years ago • 651 Views

Get Ready for GenZ - 22squared Brand Strategy

7 years ago • 228 Views

Documents

(2)

10 trends to shape 2016

9 years ago • 1026 Views

Gen z infographic

7 years ago • 345 Views

Likes

(20)
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Numbers every marketer should know

luciantrestler • 7 years ago

PSFK Future of Retail 2015 Report - Summary Presentation

PSFK • 10 years ago

Content Marketing: Explained

Rosie (Siman) Yakob • 12 years ago

5 Reasons to Stop Investing in Facebook - SXSW Interactive 2012 - Social Media

Niki Weber • 13 years ago

Why Your Brain Needs Negative Feedback - Niki Weber - SXSW Interactive 2013

Niki Weber • 12 years ago

PSFK The Maker's Manual 2014

PSFK • 10 years ago

The Death of the Primary Shopper

22squared • 10 years ago

Meet Generation Z: Forget Everything You Learned About Millennials

sparks & honey • 11 years ago

The State of Men (June 2013)

J. Walter Thompson Intelligence • 12 years ago

America in 2014-What's Going to Matter to Marketers

Edward Cotton • 11 years ago

The 2013 Trends Sh*t List

22squared • 11 years ago

Omma social 2013 @jeffdachis

Jeffreydachis • 12 years ago

Content Marketing Bootcamp for Brands

360i • 12 years ago

trendwatching.com’s 10 CRUCIAL CONSUMER TRENDS FOR 2013

TrendWatching • 12 years ago

2012 Edelman Trust Barometer: Global Deck

Edelman • 13 years ago

Time for true radicals

Gareth Kay • 13 years ago

22squared POV: Google+

22squared • 13 years ago

BBH Hive Societal Marketing

Griffin Farley • 14 years ago

The brief in the post digital age

Gareth Kay • 15 years ago

Shaken, not stirred - the new world of strategy

Francois Grouiller • 15 years ago
Personal Information
Organization / Workplace
Greater Atlanta Area, GA United States
Occupation
VP, Strategy Director at 22squared
Industry
Advertising / Marketing / PR
About
12/13 - present: VP, Planning Director 6/11 - 12/13: VP, senior brand planner (22squared) 4/10 - 6/11: senior brand planner (22squared) 3/07 - 3/10: senior copywriter, 22squared (formerly WestWayne) 2003 – 2007: freelance (wongdoody, rethink, rubin postaer, many, many others) 1999 – 2002: copywriter, McCann Erickson 1997 – 1999: copywriter, DDB Seattle Specialties: Developing branding and retail advertising campaigns for traditional and emerging media. Strategic insights.
Tags
22squared advertising brand strategy brand planning advertising social media marketing millennials genz trends vcu brandcenter technology account planning planning tools trend commandments quantitative anna lipmann planning movements planejamento socialmedia big data david yeend propagation planning brandon murphy planner opportunities media planning account planning communication word of mouth branding wom social media
See more