Brand marketing executive driving business results by merging managerial discipline with entrepreneurial creativity and insight. Over 20 years of brand strategy, design and product development expertise in start-up through global Fortune 500 companies. P&L responsibilities up to $120 million. Skilled in marketing, merchandising, business planning, commercialization and, sales through e-com, specialty, mass and home shopping channels. Developed innovative digital tactics in CRM, paid search, banner advertising, social media and email. Managed cross-functional teams of merchants, marketers, designers, and researchers. Experienced team builder, trained as an Insigniam Breakthrough leader. ...
Brand marketing executive driving business results by merging managerial discipline with entrepreneurial creativity and insight. Over 20 years of brand strategy, design and product development expertise in start-up through global Fortune 500 companies. P&L responsibilities up to $120 million. Skilled in marketing, merchandising, business planning, commercialization and, sales through e-com, specialty, mass and home shopping channels. Developed innovative digital tactics in CRM, paid search, banner advertising, social media and email. Managed cross-functional teams of merchants, marketers, designers, and researchers. Experienced team builder, trained as an Insigniam Breakthrough leader. ...