Personal Information
Organization / Workplace
Greater Los Angeles Area United States
Occupation
Senior Customer Success Manager at Hopscotch
Industry
Advertising / Marketing / PR
Website
www.dsmsports.net
About
I am a social and digital marketing professional, specializing in sports. I grow, foster, engage, and, ultimately, market to and monetize fan bases, whether for a team or a brand. I understand how to effectively listen to fan and analyze their behavior, through analytics, to strategize fan engagement to accomplish business goals, whether that is sales, marketing, data capture, sponsor activations, or just amplifying reach and awareness, in general. I am proficient in all current and emerging social networks and have a fluency with web and social media data analysis, reporting, and creating actionable plans off these analytics. I'm a talker, but I'm also a do-er.
After working for pro spo...
Tags
sports marketing
sports social media
sports business
social media sports
social media
social media marketing
social media strategy
sports media
sports sponsorship
fan engagement
sports technology
digital media
social media sponsorship
digital marketing
nfl
college sports
smsports
sports
digital strategy
digital media sports
nba
college athletics
sports content
sports digital media
fan development
sponsorship
#sportsbiz
nhl
nfl social media
content strategy
digital sports
major league baseball
marketing
national hockey league
nba social
mlb
college football
sports media strategy
sports public relations
sports marketing strategy
sports journalism
espn
fan experience
branding
sponsorship activation
twitter
sports branding
sports analytics
soccer
football
mlb social
ticket sales
mobile sports
athlete marketing
sports business journal
social media content
content marketing
brand strategy
college sports social
nascar
college marketing
analytics
facebook
athlete brand
national football league
email marketing
esports
social .
soccer marketing
twitter sports
mobile marketing
mls
major league soccer
journalism
instagram
nil
minor league baseball
social media video
marketing and advertising
business
public relations
sports strategy
athlete business
sports communications
small business
technology
new media
virtual reality
hockey media
conferences
sports video
hockey business
nfl digital
sports partnership
brand marketing
sports reporting
nhl social media
player marketing
sports writing
motorsports
venues
premier lacrosse league
sports venues
ncaa
athlete social media
sports brand
mobile
sports business analytic marketing sloan conferenc
college recruiting
player social media
sports illustrated
entertainment
fantasy sports
name image likeness
startup
digital
golf
pga tour
student athletes
pro soccer
wnba
podcasts
sports photography
entertainment social media
olympics
brand management
hockey social media
lacrosse
sports gambling
sports betting
augmented reality
entertainment business
pll
media
brand
sports tv
sports revenue
spo
streaming media
sports radio
creative strategy
social media influencers
video
sports fans
fox sports
tik-tok
social
digital video
publications
front office sports
college administration
global fan development
social media sportssp
yahoo sports
design
sports creative
australian sport
australia
sponsorship strategy
pro sports
pro football
sports new media
xfl
social media monitoring
newsletter
nfl business
advertising
community management
social media journalism
reddit
twitch
influencers
detroit tigers
graphic design
sports investment
mobile media
tennis
british tennis
live feed
south by southwest
wearables
facebook sports
sports venture
youtube
media relations
sports performance
english premier league
college social media
marketing strategy
event marketing
mobile applications
sports broadcasting
data analysis
education
corporate partnerships
sports podcast
radio
fan growth
#seat2013
tickets
sponsor
entertainment venue
football social media
the athletic
innovation
national sports forum
sponsor activation
social media monetization
entrepreneurship
professional sports
investment
venture capital
startups
photography
media business
sports endorsements
creative
database marketing
sports wagering
tsn
cabbie richards
intersport
cbs
crm; sports business
video social media
world surf league
cbs sports
snapchat
customer relationship management; fan development
snapchat sports
dodgers
shopify
red bull
la clippers
alcohol advertising
beverage business
beer marketing
sportstream
igital media
mobile app
second screen
scorecenter
tagboard
curation
strategic communications
2nd screen
social media education
statistics
communications
baltimore ravens
sports related
wsl
job hunting
activation
seahawks
adept mobile
fan fest
all-star game
sports mobile
recruiting
youtube marketing
sxsw
west michigan whitecaps
milwaukee brewers
ross tucker
sportss
social media strategyd
march madness
adam silver
crm
data
anaheim ducks
engagement
television
marketing digital
venue design
texas
stadiums
sports architecture
stadium design
architecture
brand activation
canada
university of nebraska huskers
andrew brandt
sports conferences
darren rovell
dallas cowboys
wwe
pga
beacon
gatorade
south by sports
nielsen
john collins
video games
madden nfl
ea sports
fan engagementf
catapult sports
forbes
ivy sports symposium
edmonton oilers
vr
stanley cup
nbc sports
patriots
yinzcam
integrated marketing
big ten
fc barcelona
afc ajax
instagram stories
seattle kraken
seattle
toronto maple leafs
the hockey news
community
ucla
chase griffin
sports industry
carolina panthers
cam newton
bowl games
los angeles chargers
bleacher report
arizona diamondbacks
aggregators
news media
growth
formula one
formula 1
automotive
creative director
adobe
social media creative
sustainability
corporate social responsibilit
csr
environment
nwsl
women's soccer
epl
localization
us soccer
world cup
tebowing
social media engagement
social media analytics
vlogging
sportico
indycar
short form video
la rams
los angeles rams
sixers
fiba
fiba 3x3
pac 12
track
track and field
tracktown
golden state warriors
social media valuation
measurement
social media metrics
sailgp
sailing
learfield
business of college sports
college esports
league of legends
rainbow six
esports fans
esports business
mobile content
houston texans
sports culture
offball
collectibles
collect
sports collectibles
mantel
collection
uconn
partnership activation
sports sponsors
working in sports
sports careers
amazon
perfect game
track & field
barstool sports
creators
sports licensing
licensing
sports vc
soccer business
boxing
top rank boxing
combat sports
podcast
podcast business
down goes brown
youth sports
sports startup
entrepreneur
nba twitter
rob perez
world wide wob
sports talent
denver nuggets
colorado avalanche
kroenke sports
fos
sports websites
interactive
digital experience
content marketing world
advertising strategy
ocial media sports
tennis marketing
email newsletters
rss
gen z
shaq
peyton manning
michigan state
sports blogging
usa today
spartans
content
digital partnerships
partnership marketing
australian football league
afl
uni watch
uniforms
sports uniforms
sports jerseys
sports blogs
green bay packers
fan strategy
fan marketing
little league
buffalo bills
university
solid verbal
sb nation
san jose
video production
sports video production
lafc
echl
pro volleyball
realtime
puck daddy
yahoo
mvp interactive
division 2
the ringer
bots
chat bots
voice
artificial intelligence
ai
news
auburn
auburn tigers
peach bowl
detroit pistons
detroit basketball
content management
online marketing
online shopping
canadian hockey league
ontario hockey league
ohl
digital content
nrl
national rugby league
rugby
professional rugby
colorado rockies
rockies
social media brand
higher education
college coaches
executive social media
college
sports design
espn social
stephen a smith
woj
sports personalities
tv
talent management
talent
esports marketing
gaming
user experience
user generated content
athlete finance
financial literacy
usl
amobi okugo
personal branding
digital advertising
ad tech
ad operations
buffalo wild wings
restaurant marketing
spikeball
minnesota vikings
sports agency
belmont stakes
horse racing
new york racing association
nyra
saratoga
gleague
arizona coyotes
clemson
umbc
breakingt
merchandise
retail
social media shopping
online retail
See more
Presentations
(192)Documents
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(1)Social Media Branding for Media Pros Presented to NATAS
Melodie Tao
•
10 years ago
Personal Information
Organization / Workplace
Greater Los Angeles Area United States
Occupation
Senior Customer Success Manager at Hopscotch
Industry
Advertising / Marketing / PR
Website
www.dsmsports.net
About
I am a social and digital marketing professional, specializing in sports. I grow, foster, engage, and, ultimately, market to and monetize fan bases, whether for a team or a brand. I understand how to effectively listen to fan and analyze their behavior, through analytics, to strategize fan engagement to accomplish business goals, whether that is sales, marketing, data capture, sponsor activations, or just amplifying reach and awareness, in general. I am proficient in all current and emerging social networks and have a fluency with web and social media data analysis, reporting, and creating actionable plans off these analytics. I'm a talker, but I'm also a do-er.
After working for pro spo...
Tags
sports marketing
sports social media
sports business
social media sports
social media
social media marketing
social media strategy
sports media
sports sponsorship
fan engagement
sports technology
digital media
social media sponsorship
digital marketing
nfl
college sports
smsports
sports
digital strategy
digital media sports
nba
college athletics
sports content
sports digital media
fan development
sponsorship
#sportsbiz
nhl
nfl social media
content strategy
digital sports
major league baseball
marketing
national hockey league
nba social
mlb
college football
sports media strategy
sports public relations
sports marketing strategy
sports journalism
espn
fan experience
branding
sponsorship activation
twitter
sports branding
sports analytics
soccer
football
mlb social
ticket sales
mobile sports
athlete marketing
sports business journal
social media content
content marketing
brand strategy
college sports social
nascar
college marketing
analytics
facebook
athlete brand
national football league
email marketing
esports
social .
soccer marketing
twitter sports
mobile marketing
mls
major league soccer
journalism
instagram
nil
minor league baseball
social media video
marketing and advertising
business
public relations
sports strategy
athlete business
sports communications
small business
technology
new media
virtual reality
hockey media
conferences
sports video
hockey business
nfl digital
sports partnership
brand marketing
sports reporting
nhl social media
player marketing
sports writing
motorsports
venues
premier lacrosse league
sports venues
ncaa
athlete social media
sports brand
mobile
sports business analytic marketing sloan conferenc
college recruiting
player social media
sports illustrated
entertainment
fantasy sports
name image likeness
startup
digital
golf
pga tour
student athletes
pro soccer
wnba
podcasts
sports photography
entertainment social media
olympics
brand management
hockey social media
lacrosse
sports gambling
sports betting
augmented reality
entertainment business
pll
media
brand
sports tv
sports revenue
spo
streaming media
sports radio
creative strategy
social media influencers
video
sports fans
fox sports
tik-tok
social
digital video
publications
front office sports
college administration
global fan development
social media sportssp
yahoo sports
design
sports creative
australian sport
australia
sponsorship strategy
pro sports
pro football
sports new media
xfl
social media monitoring
newsletter
nfl business
advertising
community management
social media journalism
reddit
twitch
influencers
detroit tigers
graphic design
sports investment
mobile media
tennis
british tennis
live feed
south by southwest
wearables
facebook sports
sports venture
youtube
media relations
sports performance
english premier league
college social media
marketing strategy
event marketing
mobile applications
sports broadcasting
data analysis
education
corporate partnerships
sports podcast
radio
fan growth
#seat2013
tickets
sponsor
entertainment venue
football social media
the athletic
innovation
national sports forum
sponsor activation
social media monetization
entrepreneurship
professional sports
investment
venture capital
startups
photography
media business
sports endorsements
creative
database marketing
sports wagering
tsn
cabbie richards
intersport
cbs
crm; sports business
video social media
world surf league
cbs sports
snapchat
customer relationship management; fan development
snapchat sports
dodgers
shopify
red bull
la clippers
alcohol advertising
beverage business
beer marketing
sportstream
igital media
mobile app
second screen
scorecenter
tagboard
curation
strategic communications
2nd screen
social media education
statistics
communications
baltimore ravens
sports related
wsl
job hunting
activation
seahawks
adept mobile
fan fest
all-star game
sports mobile
recruiting
youtube marketing
sxsw
west michigan whitecaps
milwaukee brewers
ross tucker
sportss
social media strategyd
march madness
adam silver
crm
data
anaheim ducks
engagement
television
marketing digital
venue design
texas
stadiums
sports architecture
stadium design
architecture
brand activation
canada
university of nebraska huskers
andrew brandt
sports conferences
darren rovell
dallas cowboys
wwe
pga
beacon
gatorade
south by sports
nielsen
john collins
video games
madden nfl
ea sports
fan engagementf
catapult sports
forbes
ivy sports symposium
edmonton oilers
vr
stanley cup
nbc sports
patriots
yinzcam
integrated marketing
big ten
fc barcelona
afc ajax
instagram stories
seattle kraken
seattle
toronto maple leafs
the hockey news
community
ucla
chase griffin
sports industry
carolina panthers
cam newton
bowl games
los angeles chargers
bleacher report
arizona diamondbacks
aggregators
news media
growth
formula one
formula 1
automotive
creative director
adobe
social media creative
sustainability
corporate social responsibilit
csr
environment
nwsl
women's soccer
epl
localization
us soccer
world cup
tebowing
social media engagement
social media analytics
vlogging
sportico
indycar
short form video
la rams
los angeles rams
sixers
fiba
fiba 3x3
pac 12
track
track and field
tracktown
golden state warriors
social media valuation
measurement
social media metrics
sailgp
sailing
learfield
business of college sports
college esports
league of legends
rainbow six
esports fans
esports business
mobile content
houston texans
sports culture
offball
collectibles
collect
sports collectibles
mantel
collection
uconn
partnership activation
sports sponsors
working in sports
sports careers
amazon
perfect game
track & field
barstool sports
creators
sports licensing
licensing
sports vc
soccer business
boxing
top rank boxing
combat sports
podcast
podcast business
down goes brown
youth sports
sports startup
entrepreneur
nba twitter
rob perez
world wide wob
sports talent
denver nuggets
colorado avalanche
kroenke sports
fos
sports websites
interactive
digital experience
content marketing world
advertising strategy
ocial media sports
tennis marketing
email newsletters
rss
gen z
shaq
peyton manning
michigan state
sports blogging
usa today
spartans
content
digital partnerships
partnership marketing
australian football league
afl
uni watch
uniforms
sports uniforms
sports jerseys
sports blogs
green bay packers
fan strategy
fan marketing
little league
buffalo bills
university
solid verbal
sb nation
san jose
video production
sports video production
lafc
echl
pro volleyball
realtime
puck daddy
yahoo
mvp interactive
division 2
the ringer
bots
chat bots
voice
artificial intelligence
ai
news
auburn
auburn tigers
peach bowl
detroit pistons
detroit basketball
content management
online marketing
online shopping
canadian hockey league
ontario hockey league
ohl
digital content
nrl
national rugby league
rugby
professional rugby
colorado rockies
rockies
social media brand
higher education
college coaches
executive social media
college
sports design
espn social
stephen a smith
woj
sports personalities
tv
talent management
talent
esports marketing
gaming
user experience
user generated content
athlete finance
financial literacy
usl
amobi okugo
personal branding
digital advertising
ad tech
ad operations
buffalo wild wings
restaurant marketing
spikeball
minnesota vikings
sports agency
belmont stakes
horse racing
new york racing association
nyra
saratoga
gleague
arizona coyotes
clemson
umbc
breakingt
merchandise
retail
social media shopping
online retail
See more