Learner and analyst at heart, I am a product marketing professional with strengths in gaining and transforming market and competitive insight into GTM strategy and actionable plans that bring revenue growth and positive business outcomes for enterprise technology products.
I am a self-directed, all-round product marketer with the following competencies:
- Market research, competitive analysis, situation analysis
- Segmentation, competitive positioning, product messaging
- GTM planning, leading cross-organizational product launches
- Content development for marketing collateral and sales tools
- Demand generation/content marketing based on buyer journey
- Sales enablement, partner en...
Learner and analyst at heart, I am a product marketing professional with strengths in gaining and transforming market and competitive insight into GTM strategy and actionable plans that bring revenue growth and positive business outcomes for enterprise technology products.
I am a self-directed, all-round product marketer with the following competencies:
- Market research, competitive analysis, situation analysis
- Segmentation, competitive positioning, product messaging
- GTM planning, leading cross-organizational product launches
- Content development for marketing collateral and sales tools
- Demand generation/content marketing based on buyer journey
- Sales enablement, partner en...
