Alexander Rossmann
9 SlideShares 87 Followers 50 Followings
Personal Information
Organization / Workplace
Reutlingen US
Occupation
Professor for Marketing and Sales
Industry
Education
Website
www.reutlingen-university.de
About
- Digital Business - Social Media - Corporate Culture and Change - Marketing - Innovation
Tags
social media marketing customer service word of mouth sales research digital business deutsche telekom customer relationship management roi content marketing brand management user corporate communication innovation allianz vertrieb social enterprise social networks crm social crm sap
See more

Presentations

(3)

SMICS Conference Amsterdam 2012

12 years ago • 567 Views

Customer Services in Social Media Channels

12 years ago • 1267 Views

Auf der Suche nach dem Return on Social Media / dmexco Präsentation

11 years ago • 1903 Views

Documents

(6)
See all

Research Report: Customer Services in Social Media Channels

11 years ago • 1244 Views

Forschungsbericht: Telekom hilft - Kundenservice via Social Media

11 years ago • 3760 Views

Current Research Questions in Word of Mouth Communication

11 years ago • 3856 Views

Next Corporate Communication Studie 2012

11 years ago • 1969 Views

Fallstudie Allianz: Lokale Netzwerke als Erfolgsfaktor der Social Media Strategie

11 years ago • 2575 Views

Social CRM Report

10 years ago • 1601 Views
Personal Information
Organization / Workplace
Reutlingen US
Occupation
Professor for Marketing and Sales
Industry
Education
Website
www.reutlingen-university.de
About
- Digital Business - Social Media - Corporate Culture and Change - Marketing - Innovation
Tags
social media marketing customer service word of mouth sales research digital business deutsche telekom customer relationship management roi content marketing brand management user corporate communication innovation allianz vertrieb social enterprise social networks crm social crm sap
See more