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(15)Likes
(2)May I have your attention
TNS
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12 years ago
The MAO Model: Research for Behavior Change.
Sebastian Deterding
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13 years ago
Personal Information
Organization / Workplace
Cape Town South Africa
Occupation
Researcher
Industry
Advertising / Marketing / PR
Tags
networks
network theory
twitter
brands
market research
complexity
gamification
trends
sna
politics
influence
social media
south africa
power laws
business
nonlinear dynamics
systems theory
neuroscience
drawing
cognitive biases
negative publicity
confirmation bias
scandal
risk aversion
art
illustration
"market research"
embodied cognition
public relations
pr
situated cognition
ideas
maret share
scale-free
emergence
phase space
markets
recycling
infographic
poster
non-recyclable
behavior
surveys
decisions
rank
evolution
complex systems
decision making
heuristics
reward schedules
habituation
dopamine
engagement
uncertainty
elections
data science
network science
digital marketing
campaigns
advertising and marketing
attention
roi
case study
cartoons
effectiveness
consciousness
marketing
mrx
influencers
influentials
community detection
social network
authority
betweeness
chaos
consumer
behaviour
See more