Patrick Collings

brands strategy branding digital social virtual media video worlds vuca marketing design thinking weak signals innovation agile strategies turbulence management augmented reality ads web 2.0 branded entertainment disruptive innovation brand strategy virtuality transmedia ideation ethnographic research human-centric internet writing branded content adaptive strategies scenario planning blue ocean strategy indaba mobile brand logo environment funding design town cape fractal strategy canvas clayton christensen sagacite sensemaking agile strategist job mapping opportunity maps innovation strategy prototyping patrick collings organizational structure business model world innovators open innovation avatar no shell nike tim brown henry chesbrough strategic innovation renee mauborgne brand positioning social media storyboard complexity change four action framework banking financial services scenarios socio-economic roger martin management tools wicked problems w chan kim valuation television film webisodes product placement entertainment blogs blogging creative life second newspapers ereaders