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Bundling products and service on influencer channels. (2024). Xie, Lei ; Chen, Jiao ; Guo, Guangtao.
In: Journal of Retailing and Consumer Services.
RePEc:eee:joreco:v:79:y:2024:i:c:s0969698924001292.

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  1. Seeking effective fit: The impact of brand-influencer fit types on consumer brand attitude. (2025). Che, Siyu ; Lin, Zhengnan ; Sheng, Guanghua ; Jin, Xiaotong.
    In: Journal of Retailing and Consumer Services.
    RePEc:eee:joreco:v:84:y:2025:i:c:s0969698924004843.

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  2. Manufacturer encroachment through live streaming considering consumer disappointment aversion. (2025). Guan, Xingrui ; Zhang, Jun ; Dong, Jingyang ; Yu, Tianyang.
    In: Journal of Retailing and Consumer Services.
    RePEc:eee:joreco:v:83:y:2025:i:c:s096969892400448x.

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    In: Management Science.
    RePEc:inm:ormnsc:v:54:y:2008:i:2:p:238-252.

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  44. Price and QoS competition in data communication services. (2008). Zhang, Zhongju ; Tan, Yong ; Dey, Debabrata.
    In: European Journal of Operational Research.
    RePEc:eee:ejores:v:187:y:2008:i:3:p:871-886.

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  45. A duopoly model with heterogeneous congestion-sensitive customers. (2007). Mandjes, Michel ; Timmer, Judith.
    In: European Journal of Operational Research.
    RePEc:eee:ejores:v:176:y:2007:i:1:p:445-467.

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