Talking to customers, users, and patients is all about putting them at the centre of the conversation. Using plain language makes communication an enjoyable experience, where everyone’s insights and questions matter. When we simplify our language so that everyone at the table can easily understand, we’re showing respect for everyone's time and needs. That's why the team made JarGONE, a fun way to gamify more human-centred communications. Get it for free and get playing with your team: https://hubs.li/Q03BM5Y10
Bridgeable
Design Services
Toronto, Ontario 7,205 followers
We’re a service design consultancy. We work with you to create a more human world, one experience at a time.
About us
Bridgeable is an award-winning service design consultancy located in Toronto, Ontario. We work with individuals and organizations to create a more human world, one experience at a time. We work across sectors—such as transit, government, healthcare, and financial services—to design high-quality strategies, experiences, and services. This work brings together stakeholders from different communities, departments, and stakeholder groups to design solutions that address complex problems, such as getting more people out of their cars and onto public transit, getting cancer patients access to life-saving drugs, and designing tools to help lower-income Americans make more informed financial decisions. Our focus is on bridging the gap between insight and execution. We combine the disciplines of service design, behavioral economics, and business strategy in order to better understand how people interact with technology, how they are affected by policy and legislation, and what influences their behavior. Through mapping, prototyping, and a host of other human-centered design activities, we build a deep qualitative understanding of people’s lived experiences. These insights are used to pinpoint moments within an overall service experience that can be improved to better address people’s needs or to promote more desirable behaviors. We believe that understanding the connections among people, places, processes, and technologies is fundamental to successfully delivering valuable experiences. In our experience, this works best when diverse stakeholders are integrated into the process, allowing them to take ownership of the output. Through stakeholder co-creation—a core element of all Bridgeable projects—we create more human experiences for our clients, their employees, and their customers.
- Website
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http://www.bridgeable.com
External link for Bridgeable
- Industry
- Design Services
- Company size
- 51-200 employees
- Headquarters
- Toronto, Ontario
- Type
- Privately Held
- Founded
- 2004
- Specialties
- Communicating Complexity, Customer Experience Design, Organizational Design, Service Design, Touchpoint Design, Strategic Foresight, Customer Experience Strategy, Organizational Capability Building, and Business Model Design
Locations
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Primary
Get directions
1179 King Street West
Suite 101
Toronto, Ontario M6K 3C5, CA
Employees at Bridgeable
Updates
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Cultural adaptation is NOT translation. Organizations often translate languages to markets, but overlook lived experiences. This causes significant challenges, especially when the stakes are high in industries like healthcare. Teams need to go beyond basic translation and aim to elicit the same understanding as the original content, while making changes that consider how people access and navigate these offerings. Cultural adaptation IS making culturally informed modifications to words, concepts, imagery, and design. https://hubs.li/Q03wvXGd0
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We are incredibly excited to have welcomed University of Toronto - Rotman School of Management students for a morning workshop at the Bridgeable office! These bright minds dove into how service design can influence the healthcare experience, while learning techniques to turn a large, overwhelming problem into the right-sized opportunity that they can act upon.
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We're celebrating Service Design Day... All week! This year's theme is "Do good - give back", making it the perfect moment to highlight the remarkable work by Capitalize for Kids in transforming the experiences of youth transitioning from child to adult mental health services. Learn how we supported C4K in this complex landscape: https://hubs.li/Q03qqW750 Service Design Network #SDDay25
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Looking for an opportunity to work on a variety of innovative projects across the healthcare and pharmaceutical industries? Want to have a real impact on a diverse range of patients, caregivers, providers and communities? We're in search of our next: - Designer - Senior Designer - Manager, Design Strategy Get your application in by Monday, June 2nd to be considered. Learn more and apply at: https://hubs.li/Q03pHDzD0
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The team is growing at Bridgeable! Are you empathetic to the needs of others, curious about the world, creative in your approach to problem-solving and eager to learn by doing? We're in search of our next: - Designer - Senior Designer - Manager, Design Strategy Learn more and apply at: https://hubs.li/Q03mrzKw0
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Find our very own Jamie Lyon and Sydney Cooling-Sturges sharing insights on service design work in healthcare at this year's Jam4Good Toronto on Friday, May 2nd! Jam4Good is Toronto's Service Design Hackathon that brings together the next generation of technologists, artists, and diverse communities to collaboratively address social issues using human-centred design approaches. Learn more and get tickets at: https://hubs.ly/Q03jv0YL0
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Mental health services in Ontario are a complex landscape, especially for youth approaching adulthood. During the transition from child and youth mental health services to adult services, transitional aged youth face complex challenges that disrupt their care and can often result in service loss altogether, with up to 60% losing access to treatment during this transitional period. Learn how we partnered with Capitalize for Kids to tackle this important challenge. https://hubs.li/Q03glBPM0
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Capture the patient experience with our Experience Mapping Toolkit, including facilitation materials, a discussion guide, a synthesis guide, and an experience map template. This toolkit provides structure and guidance on the experience mapping process and offers tools for a deeper, more holistic understanding of the experience of living with disease states through a medical, physical, emotional, and mental lens. Link in the comments below.
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Organizations often overlook the full ecosystems that surround their new products. They identify a problem and start building a solution, but in today's competitive landscape, that isn't enough. Learn how service design and human-centred design can help digital products to deliver more value and stand out with meaningful customer experiences. https://hubs.li/Q038plSx0