Ante cambios presupuestarios inesperados, ¿cómo puede comunicarse rápidamente con las partes interesadas para garantizar la transparencia?

Ao reportar mudanças inesperadas seja em Orçamento; seja aos stakeholders; enfim Temas ao público, vale considerar: Relevância; Estruturação e Canal. Relevância trata-se de informar a Materialidade da mudança; se e quão Reversível / Onerosa é a alteração orçamentária não prevista. Estruturação é Como explicar essa mudança. Exemplo do Big Picture aos detalhes (ou contrário) e adequação do detalhamento e linguagem ao público. Canal é o Fórum de Comunição que o Report será publicado. Quando o tema é Orçamento: melhor trazer um problema do que uma Surpresa. Porém; alteração inesperadas são frequentes. Então que sejam reportadas adequadamente e com absoluta transparência.

It is not unusual to expect changes to the budget number. However, ensure transparent and timely communication with stakeholders to maintain trust and enable informed decision-making. Here are a few thoughts: It’s essential to fully understand the scope and implications of the budget change: - Identify which departments, projects, or initiatives are impacted and how revenue, OPEX, CAPEX, and cash flows are affected. - Calculate the extent of the budget shift and understand the root cause of the change. - Evaluate how the change impacts the company's strategic goals. - Always bring solutions to bridge the gap and provide realistic next steps to stakeholders.

Crafting a robust message is essential to communicate the change clearly, address concerns, and provide a path forward. Here are 5 steps: 1. Start with the WHY by clearly explaining the reason behind the budget changes (e.g. a sudden drop in demand). 2. Provide a concise summary of HOW the changes will affect the business as a whole, followed by department-specific impacts (e.g. or revenue adjustments). 3. Outline WHAT steps are being taken to mitigate risks or capitalize on opportunities. 5. Clarify WHAT you expect from stakeholders moving forward, such as adjustments to their own plans, revised targets, or tighter cost controls. 6. Encourage stakeholders to ask questions, and provide input to ensure they feel involved in the process.

Selecting the right medium to communicate with your stakeholders is crucial. Depending on the severity of the budget changes and the preferences of your stakeholders, you might choose an email, a conference call, or a face-to-face meeting. If the changes are significant and require immediate attention, a meeting or a call can facilitate a more interactive discussion. For less urgent updates, an email may suffice. Ensure that the chosen medium allows for clear communication and gives stakeholders the opportunity to ask questions and provide feedback.

Here are a few effective mediums: 1. For formal, organization-wide communication, use a well-crafted eMAIL or INTERNAL MEMO/ ANNOUNCEMENT. This ensures a documented record of the communication and allows you to deliver the full context, including details and next steps. 2. ALL-HANDS MEETING provides an opportunity to explain significant changes, address global questions, and communicate the strategic rationale. Use visuals to illustrate the financial impact. 3. Live FOLLOW UP, one-on-ones, small group meetings are critical for more sensitive or detailed discussions with key stakeholders meetings. This allows for deeper discussions about the impact on specific areas and facilitates collaborative planning.

Timing is everything when it comes to communicating unexpected changes in your budget. Schedule a meeting or send out communications as soon as possible after the changes are identified and understood. Delays can lead to rumors and anxiety, which can damage stakeholder relationships. By acting promptly, you demonstrate your commitment to transparency and respect for your stakeholders' need for timely information. Ensure that all relevant stakeholders are included in your communications to avoid any oversight.

Encouraging dialogue with stakeholders is not just about relaying information; it's about creating a two-way communication channel. When presenting the budget changes, invite stakeholders to ask questions, express concerns, and offer suggestions. This approach not only helps clarify any misunderstandings but also involves stakeholders in problem-solving, which can lead to more effective and collaborative solutions. By fostering an open dialogue, you reinforce trust and can gain valuable insights into stakeholder perspectives.

After the initial communication, follow up with stakeholders to provide updates on the situation as it evolves. This could involve regular reports, additional meetings, or updates via email. The follow-up should continue until the budget has stabilized and the unexpected changes have been fully addressed. Keeping stakeholders informed throughout the process ensures that they remain engaged and aware of how the changes are being managed. Consistent follow-up also shows that you value their input and are committed to transparency throughout the resolution process.