Just Announced: Connect New York!! 🗽 November 12, 2025 Hosted by Arc XP & The Washington Post, Be Brave, Build Bold: A Generative Vision for Media In an industry long shaped by Big Tech, the time has come for media organizations to reclaim the future. At Connect New York, we’re bringing together bold thinkers, builders, and innovators to explore how fearless innovation, powerful partnerships, and next-gen technology can shape a stronger, more independent media landscape. 🔹 Hear from industry leaders 🔹 Get an early look at Arc XP product innovations 🔹 Connect with our team and customer community 🔹 Help shape the roadmap to 2026 and beyond Whether you're an Arc XP customer or exploring what’s next, this is your moment to lead the charge. 📍 Spots are limited — register now: https://hubs.la/Q03ygbb50 More details to come, but trust us, you won’t want to miss it.
Arc XP
Software Development
Washington, District of Columbia 6,914 followers
The AI-powered content platform and operating system for ambitious media companies.
About us
Arc XP is the content platform and operating system for ambitious media companies with the heart to compete and win. Born from The Washington Post’s longstanding commitment to reinvention, Arc XP isn't here to incrementally improve media businesses—it's here to power aggressive growth. Success today is less about tradition and more about technological dominance. Arc XP delivers the tools media companies need to pivot, adapt, and thrive. Our AI-powered platform for content generation and personalized experiences gives media companies the edge to run smarter, own their audiences, and outpace the competition. Automation of low-value processes and inefficient workflows frees editorial teams to focus on the most valuable and profitable content. Hyper-personalization of experiences turns passive consumers into fiercely loyal subscribers and fans. A unified platform built on scalable, extensible infrastructure means media companies can move faster and innovate without restrictions. This isn’t technology for the traditionalists; this is an operating system built for those who think big and embrace change.
- Website
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https://www.arcxp.com
External link for Arc XP
- Industry
- Software Development
- Company size
- 201-500 employees
- Headquarters
- Washington, District of Columbia
- Type
- Privately Held
- Specialties
- content management system, digital experience platform, enterprise software, multisite management, Saas, artificial intelligence, and publishing platform
Locations
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Primary
1301 K Street NW
Washington, District of Columbia 20071, US
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Chicago, IL, US
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Paris, FR
Employees at Arc XP
Updates
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Arc XP is heading to ONA 2025 in New Orleans from September 10–13! 🎷🎶 If you’re a customer, a prospect, or simply someone passionate about the future of journalism and digital innovation, we’d love the chance to connect while we’re there. We’re also planning something fun and memorable (it is New Orleans, after all) so if you're interested in meeting up or joining us for a special evening, reach out to us right here on LinkedIn! Online News Association
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Tipping point? More like launchpad! 🚀 Our CTO Joe Croney joined an incredible group of industry leaders to explore where AI innovation in media is headed—and how Arc XP is helping lead the way.
Executive SaaS Leader | GenAI Product Strategist | Architect of Bold Business Strategies & AI-Native Platforms | Agile, Values-Driven Mindset
The future of media isn’t coming—it’s here. Yesterday, at the Amazon Web Services (AWS) Virtual Media Summit run by GDS Group, I joined leaders from Hearst Magazines, Unleashed Games, and dozens of other media executives to to dive into how AI has changed the rules for content creation, audience engagement, and media innovation. A few insights that stuck with me and land at the heart of our forward strategy at Arc XP! 🎮 Gaming is leading the personalization frontier. “We’ve done procedural content for decades. Now agentic AI lets us scale every piece—voice, quests, terrain—for each player.” — Irena Pereira 🔜 Gamescom ✈️ , Unleashed Games 🧠 Content strategy = platform + context. “We work across so many platforms—from print to digital to social—and we have an audience that spans retirees to college students. AI helps us meet people where they are, on the platforms they prefer, with content that fits their moment.” — Melissa Geurts, Hearst Magazines 📺 The lines have dissolved. “Sports is entertainment. Gaming is social. Streaming is interactive.” — Nina Walsh, AWS 👨👩👧 Personalization now happens at the household level. “It’s not just about what content I want, but how I want to receive it. If I’m traveling, format it vertically. If my kids are watching, change the tone. It’s not just personalization—it’s contextual intelligence.” — Jason Dvorkin, AWS 💡 Audience 3.0 expects to co-create. They want content personalized to their context—modality, mood, moment. Not just relevance, but resonance. 🛡️ Trust is the new battleground. Misinformation, deepfakes, and AI hallucinations are forcing every brand to get serious about provenance, ethics, and transparency. What excited me most? We’re at the tipping point—where infrastructure, AI capability, and user demand finally align. Now we build. Now we scale. Now we tell better stories. #AI #MediaInnovation #AgenticAI #Personalization #AWS #Gaming #Publishing #Storytelling #Hyperpersonalization #FutureOfMedia
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We’re headed to IBC - International Broadcasting Convention this September! Arc XP will be on the ground connecting with the world’s leading innovators in media, broadcast, and technology—and we’re excited to be co-hosting a series of events with our partners throughout the week. From personalized content experiences to AI-powered workflows, we’ll be showcasing how Arc XP is helping media organizations move faster, work smarter, and engage audiences across every platform. Want to meet with us in person? Reach out on LinkedIn and we’ll connect you with the team attending IBC!
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🔥 Welcome to Hot Takes -- A new Arc XP series that cuts through the noise and gets real about what’s holding the media industry back. First up: Journalism isn’t dying because audiences don’t care about truth. It’s dying because too many newsrooms refuse to evolve. Today’s biggest threat to journalism isn’t AI or misinformation. It’s complacency. In our debut piece, we talk to a 24-year-old broadcast journalist who’s seen the system from the inside—and isn’t afraid to call out its cracks. From burnout and broken workflows to the future of trust and AI, this is Gen Z’s perspective on where journalism must go next. Gen Z isn’t here to quietly inherit the newsroom. They’re here to rebuild it. Read the full piece here: https://hubs.la/Q03y8F-50
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Arc XP reposted this
Transform Media & Entertainment with #AI agent solutions from #AWS M&E Partners. 🤖 https://go.aws/44Tt0kV With the launch of AI Agents & Tools from AWS M&E Partners, including Arc XP & Vercel, we’re empowering M&E innovators to: ✅ Accelerate content production ✅ Optimize resource allocation ✅ Enhance audience engagement ✅ Scale operations efficiently Arc XP's platform delivers AI-powered solutions for editorial efficiency, compelling audience experiences, & content monetization. Vercel’s v0 development assistant helps professionals of all skill levels streamline prototyping, coding, & design work. Download the guide to learn more & explore AI agent solutions on #AWSMarketplace. #AgenticAI #AWSforME #AWSPartners
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Arc XP is proud to be the Headline Sponsor of the upcoming Future of Media Technology Conference, hosted by Press Gazette. Join us as we spotlight the innovations transforming the future of media—and how technology is reshaping how stories are told, shared, and experienced. 🎤 Bonus: Don’t miss a featured session with our own Matthew Monahan, sharing insights on what's next in media tech. View the agenda and register here: https://lnkd.in/e8Z_gPWE #FOMA25
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“There’s the dream of agents, and then there’s the reality. We’re moving toward that reality faster than I thought.” -- Joey Marburger VP of Arc Intelligence at Arc XP Agentic AI is no longer hypothetical, it’s operational. But adopting it requires more than ambition. It demands: - Reimagining UX to ensure trust and control - Building governance into every layer of interaction - Designing for adaptability, not just automation In our new on-demand session, Real Automation, Real Agents, Real Impact, Joey Marburger and Joe Croney take you inside Arc XP’s AI strategy—from real product demos to the uncomfortable truths shaping newsroom adoption. 👀 Go behind the scenes of Arc XP’s agentic R&D 🎯 Learn why we treat AI as a collaborator, not a calculator 📽️ Live Product Showcase & Agentic Demo Watch now: https://hubs.la/Q03yxVm70
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📣 If AI can replace your content, it was never that valuable. In the age of AI, the question isn't whether machines can produce content—it’s whether your content is worth replicating. In our new piece for Business Reporter, Arc XP CTO Joe Croney argues that speed and volume are no longer defensible advantages. The real differentiators? ✔️ Firsthand reporting ✔️ Editorial integrity ✔️ Human insight ✔️Strategic use of AI as a business multiplier Too many media companies are still treating AI as a bolt-on tool. But the winners will be those who rethink their entire content strategy—from editorial to engineering—with AI at the core. 💡 The future belongs to those who create content that can't be commoditized and build systems that turn audience trust into sustainable growth. Read the full article: https://hubs.la/Q03ysPtG0
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📈 97% of publishers say they’re increasing AI investment in 2025. But only 1% have fully integrated it across their newsroom. That gap? It’s where the opportunity lies. In the new State of AI in the Newsroom report, Arc XP and Digiday surveyed 100+ media leaders to uncover how AI is actually being used in publishing today. From editorial support to audience engagement, and what’s still holding teams back. Inside you’ll find: ✔️ Where AI budgets are going (hint: mostly editorial) ✔️ The most common tools and why many aren’t cutting it ✔️ What teams are doing with the time AI saves ✔️ Why trust, ethics, and infrastructure matter more than ever ✔️ What execs want next: adaptive, accountable, human-first AI Whether you’re testing AI or scaling it across operations, this report offers a grounded, data-rich snapshot of where the industry is headed and how to stay ahead. 📥 Download the full report now and see how your newsroom stacks up: https://hubs.la/Q03yfsw50
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