Endgame

Most people are using AI wrong. They treat it like Google. Ask a question, get an answer, move on 💁♀️ A month ago, we launched "Ask Anything" in Endgame, and the response has been incredible. Reps and managers asked thousands of questions—from breaking into accounts to building QBR decks. But here’s what we learned watching our best users (and using it ourselves): the teams getting the most value aren’t just asking different questions—they’re having different types of conversations entirely. The most successful users approach AI through four distinct modes: 🔎 Discovery Mode Exploring new territory? Start broad and refine as you learn. "What should I know about Company X to spot expansion opportunities?"  📄 Research Mode Need depth? Use structured prompts for systematic analysis. "Analyze Company Y across growth challenges, tech gaps, and competition." 🎯 Strategy Mode Know your goal but not the path? Ask for multiple options. "How can I get a meeting with the CTO? Give me 3 different strategies." ⚡️ Execution Mode Need a deliverable? Provide context and be specific. "Write a 1-pager that ties our ROI story to their near-term priorities." The pattern we keep seeing: teams who match their prompting style to what they actually need are getting insights that change their entire approach to accounts. One Endgame user even discovered they could ask AI to improve their own prompts—and it works incredibly well. Whether you’re using Endgame, ChatGPT, or Claude—if you use AI for search, you get search results. If you use it as a thinking partner, you level up your strategy. We turned these observations into a complete framework. Link in comments 👇

Sources are now live in Endgame 🚀 Following our Ask Anything announcement, we're taking sources to the next level. I’m pretty excited about this, because sources help solve the biggest challenge in AI adoption today: trust. My Russian grandmother used to say "trust but verify." She wasn't building AI products (would have been a 10x engineer!), but she was onto more than she knew. The next time you login to Endgame and ask a question about an account, you’ll get an answer with the sources to back it up. What makes our approach different? Unlike most AI tools that reference random chunks of information, Endgame leverages fact extraction—breaking down unstructured data into discrete, indexable facts. This means citations don't just point to sources, but to specific information within them. Why this matters: — Call recordings → exact moment in transcript — Salesforce → precise record — Customer decks → winning value proposition — Earning calls → specific CFO quote With Endgame, you get in-line citations with previews, numbered references, and direct links to granular source points. Perfect for enterprise sales where account understanding builds over time, not just one-time website references.

We launched "Ask Anything" for sales teams yesterday—and people are excited 🙌 We wanted to follow up with deeper examples, use cases, and what we're building next, so we wrote a blog post to share what we're learning. Check it out in the comments below 👇

I'm super excited to share a major product update! We just released "Ask Anything" for enterprise sales teams 🚀 Now anyone in the revenue org (or across the company) can click into any prospect or customer account and… well… ask anything. The most common things we're seeing users ask right now: - Build a stakeholder map - Analyze this deal through MEDDPICC - What should we be doing next? - Who should we be multi-threading? - WTF is happening in this account? My favorite quote from a customer after rolling this out to over 100 reps: "Rollout was amazing. Our team says this is the biggest shift in sales tech in years, maybe decades"—and it does feel that way. Reps and leaders are in love because "chat" is a familiar interface that's easy to adopt—everyone is already using ChatGPT and other consumer AI tools to research accounts, prep for calls, and inspect deals. It's just that Endgame's responses are so bizarrely good because we built and optimized specifically for sales teams—which really comes down to 3 things: 1) Internal and external data sources—Salesforce, Gong, LinkedIn, Slack, enablement assets, product docs, news, podcasts and more—fully integrated. 2) Models trained on sales methodologies and frameworks like MEDDPICC and value selling—but also enabling customization because everyone sells a little differently. 3) Probably most importantly, obsessing over real sales workflows and building empathy for what revenue teams are dealing with day to day—and sweating the details. What we've built feels really different than anything we've seen or heard of in the market today. I think you'll think so too 😊 We'd love to give a demo and see what you think—just DM me 🙏

🚨 Big news! 🚨 Last year, we pivoted Endgame to solve the most important question in sales: What do buyers really care about? (Hint: It’s not another AI-generated email.) Today, we're thrilled to launch Endgame 2.0, an AI-native product that helps sellers build trust with buyers. We're not creating AI SDRs or investing in spammy sales tactics. Instead, we use AI to help sellers truly understand their buyers. Every buyer wants a seller who understands their needs and can be a trusted advisor helping them make the right decisions for their business. That’s how the best sellers operate. They go deep: They research, prepare, map out the buyer’s world, and keep up with every change. But even for top sellers, this process is manual, repetitive, and takes incredible effort, so they’re limited to focusing on just a few accounts. Endgame 2.0 changes that. Discover how in the video below, and check out our blog post for details 👇

GenAI makes the process of researching your prospects easier than ever—and our very own Aditya is showing you the ropes in his latest post! Check it out below to learn how you can streamline value hypothesis development! 📚🕵️♂️