What happens when a Toy brand trades traditional TV for smarter screens? They unwrap real results with Future Today. ✅ 87.72% of impressions reached new digital households not exposed on linear ✅ Engaged families — not passive scrollers ✅ Ads kids actually saw on content they love That’s how you build brand love that sticks. #FutureToday #AVOD #Fawesome #HappyKids #CTVAdvertising
Future Today Inc
Entertainment Providers
Menlo Park, CA 5,434 followers
Bringing Free to Consumer entertainment with 300+ AVOD channels spanning Movies, Family, and Lifestyle.
About us
As a minority-owned, independent publisher, Future Today is a pioneer and leader in the streaming media and technology landscape, delivering cutting-edge CTV ad-supported solutions. Owning and operating a powerful portfolio, Future Today holds iconic flagship entertainment channels such as HappyKids, Fawesome, and iFood, along with partner channels including The LEGO Channel, Filmrise, CoComelon, WatchFreeFlix, BratTV, Blippi, EncourageTV, The Wiggles, Total Drama, and many more. Future Today provides entertainment for everyone, with content spanning from family to lifestyle, and prioritizes reaching the right households with the appropriate content. All channels are 100% free to consumers and accessible on major platforms including Roku, Fire TV, Apple TV, Xfinity, Cox, Vizio, LG, Samsung, Xbox, and more.
- Website
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http://www.futuretodayinc.com/
External link for Future Today Inc
- Industry
- Entertainment Providers
- Company size
- 11-50 employees
- Headquarters
- Menlo Park, CA
- Type
- Privately Held
- Founded
- 2006
- Specialties
- Content Aggregation, Content Distribution, Kids advertising, Parents Advertising, Family Media, Online Video, Branded content, Advertising Video on Demand, OTT Channel, Roku, Fire TV, Apple TV, Connected TV, CTV, On Demand Video, Film, Streaming Video, Entertainment, Digital Content, and Video Advertising
Locations
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Primary
3723 Haven Ave
Menlo Park, CA 94025, US
Employees at Future Today Inc
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Vikrant Mathur
Co-Founder at Future Today Inc.
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Pooja Kohli
Chief Product Officer @ Indr.ai | Technology | Software | Cybersecurity | Professional Services | Acquisition Due Diligence | Artificial Intelligence…
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Lenny Korpus
Digital Ad Product and Operations, CTV | OTT
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Tim Ware
Connected TV advertising sales and business leader with intimate knowledge of programmatic monetization tactics and strategies to accelerate ad…
Updates
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We asked the team what they’re watching... and they delivered. Some cult. Some chaos. All stream-worthy. Add these to your watchlist 👉 Check out what Alex, Megan, Nunzio, and SUNDEEP are watching this month! #Fawesome #AVOD #FreeMovies #FutureToday
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Future Today Inc reposted this
At Future Today Inc Today, we don’t just power streaming platforms — we’re also movie buffs who love sharing what’s worth watching. This month, I’m throwing it back to a post-apocalyptic classic that redefined action cinema: Mad Max (1979). Raw, gritty, and iconic — it’s one of those films that shaped a genre. Check out what Megan, Nunzio and SUNDEEP are watching this month! Streaming free on Fawesome! #Fawesome #FutureToday #TeamWatchlist #AVOD
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Game on! Future Today is leveling up its CTV experience with a new wave of interactive, remote-controlled games across its channel portfolio. From casual fun to kid-friendly favorites, viewers can now play and stream. It’s all about turning lean-back viewing into lean-forward engagement. As featured in GamesBeat, this move makes us one of the first AVOD/FAST platforms to integrate playable games directly into TV apps – no downloads, extra devices, or subscriptions required. Ready to play? Read more in our latest press release: 👉 https://lnkd.in/e6t9qeyw #FutureToday #StreamingInnovation #CTV #CTVGaming
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Christmas isn’t only for December anymore. 🎄 From Keystone Camp traditions to today’s streaming habits, people have loved celebrating Christmas… in July . Holiday programming now trends during summer as much as winter. So we asked ourselves: why wait? Watch It’s a Wonderful Life, The Ultimate Gift, Black Christmas (2006), and Noel—all free on Fawesome this July. Keep that cozy vibe alive mid‑year. No paywalls. No sign‑ups. Just holiday spirit, anytime. What’s your feel-good pick for July viewing? #ChristmasInJuly #Fawesome #FutureToday #FreeToWatch #HolidayMovies
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We're #hiring a new Account Director; CTV Brand Partnerships – New York in United States. Apply today or share this post with your network.
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Future Today's Co-Founder, Vikrant Mathur, breaks down why platforms like Fawesome are built to play—experimenting with interactive formats that larger outlets often can’t match. The result? High engagement, brand-safe environments, and a win for advertisers. Read More: https://lnkd.in/guu_zaH3 #CTV #AdTech #BrandSafe #Fawesome #FutureToday #Streaming
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We’re proud to spotlight Future Today’s commitment to expanding Spanish-language content on HappyKids, as explained by our SVP of Content Acquisition & Partnerships, David Di Lorenzo. Through strategic partnerships, like our collaboration with El Reino Infantil, we’re dedicated to creating a more inclusive and enriching streaming experience for Hispanic families, an often underserved audience in the kids' content space. #Streaming #CTV #Family #KidsContent #AVOD #HappyKids More here: https://lnkd.in/gHFQnGsS
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Our audience loves free content- and they don’t mind watching a few ads. 👉 78% of them prefer ad-supported streaming 👉 59% of them say they recall ads more when they’re watching them on streaming platforms. Turns out, when the content is free and the experience is smooth, the ads hit better too. No login. No subscription. Just great content — and ad moments that matter. Source: MRI Simmons March 2025 #FutureToday #StreamingTrends #CTVAdvertising #AdSupportedStreaming #AVOD
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We're excited to share that Dan Merrifield and Elizabeth McGoldrick, Account Directors of CTV Brand Partnerships at Future Today, will be attending the Digiday CTV Advertising Strategies event on July 15. This event is a great opportunity to connect, exchange ideas, and explore what’s next for CTV advertising. If you'll be attending, they'd love to meet and discuss how Future Today can help drive results for your brand in the CTV space. #AdvertisingStrategies #ConnectedTV #BrandPartnerships #FutureToday #CTVAdvertising
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