IPG Mediabrands and its agencies have been recognized as MediaPost's 2024 Agency of the Year! This honor is a testament to the transformative leadership of our Global CEO Eileen Kiernan, who has seamlessly integrated our distinct powerhouse agencies UM Worldwide, Initiative and Mediahub Worldwide into a technology-enabled network via KINESSO. Together, we're proud to collectively elevate the craft of media and help set the new standard for client service in our industry. Read the full article to learn about IPG Mediabrands' remarkable journey: https://bit.ly/4gpGcjJ #AgencyoftheYear #Innovation #MediaPost
About us
IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialized business units Healix, KINESSO, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.
- Website
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https://www.ipgmediabrands.com/
External link for IPG Mediabrands
- Industry
- Advertising Services
- Company size
- 10,001+ employees
- Headquarters
- New York, NY
- Type
- Public Company
- Specialties
- Media Planning & Buying, Automation & Programmatic, Digital Media, Branded Content, Media Barter, Online, Mobile, Social Media Marketing, Sponsorship and Sports Marketing, ROI and Consumer Research, Hyper-Local and Multicultural Marketing, and Out-Of-Home Advertising
Locations
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Primary
100 W 33rd St
New York, NY 10001, US
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Calle de Enrique Jardiel Poncela, 6
Madrid, Community of Madrid 28016, ES
Employees at IPG Mediabrands
Updates
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Huge thanks to the ANA Educational Foundation (AEF) for recognizing IPG Mediabrands as their Partner of the Month! We're proud to support their Give the Gift of ANA University Membership program, investing in the future of marketing talent at institutions like Boston College and The George Washington University.
To celebrate AEF’s Give the Gift of ANA University Membership program, we spotlight a Partner of the Month that has made a meaningful impact in bridging industry and academia. This month, we recognize IPG Mediabrands for their partnership with Boston College and The George Washington University providing students with access to valuable marketing resources and curriculum materials. Their commitment helps educate and inspire the next generation of marketing professionals. Discover how you can get involved: https://lnkd.in/ep_29unk #LearnWithAEF #marketing #talent
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Earlier this week, our Global President of Health, Melissa Gordon-Ring, contributed to a powerhouse discussion on how strategies are evolving in the DTC and HCP landscapes at the HealthNEXT PulsePoint Summit! This panel highlighted the importance of dynamism, the enduring human element in healthcare, and the critical role of trust.
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Tune in to the latest episode of Breaking Through the Mayhem podcast where our Chief Investment Officer, Maureen Bosetti, shares valuable insights on AI's impact on media strategy, building a culture of confidence, and evolving leadership in a rapidly changing world.
New Breaking Through the Mayhem episode out now featuring Maureen Bosetti, Chief Investment Officer at IPG Mediabrands. 🎧 https://lnkd.in/e4vpBrJg 📣 “There’s the quantitative analysis—but then there’s the cultural nuance that brings it to life.” In this episode of 𝑩𝒓𝒆𝒂𝒌𝒊𝒏𝒈 𝑻𝒉𝒓𝒐𝒖𝒈𝒉 𝒕𝒉𝒆 𝑴𝒂𝒚𝒉𝒆𝒎, Maureen Bosetti shares how her team blends data with deep cultural insight to drive smarter media decisions. From decoding trends to redefining leadership, Maureen talks with Adam Katz about resilience, reinvention, and riding the relentless waves of change in media. 👉 Listen now on our website, YouTube, or wherever you get your podcasts
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We're thrilled to announce that Amie Owen, our Chief Commerce Officer, has been named to the American Advertising Federation Advertising Hall of Achievement! This incredible accolade recognizes Amie as a young leader who's making a significant impact across our industry. She now joins an exclusive network of over 200 members who have reshaped the landscape of advertising, entertainment, and media. Join us in celebrating her well-deserved recognition!
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We're thrilled to celebrate Jackie Gaughan and Karrah Vincent of Mediahub Worldwide, as well as Sean Harwood, from Initiative, for being named Adweek's 2025 Agency All-Stars! Their passion and commitment to excellence set a high standard for the industry.
Introducing the 2025 Agency All-Stars Creating work that stands out is just the beginning of what makes an agency successful in 2025. Our second annual Agency All-Stars list recognizes the contributions of everyone from the social media strategist who revitalizes a legacy brand's voice to the CEO whose two decades of leadership produces more impactful client work. This carefully curated selection of executives and emerging talents, chosen by ADWEEK's editorial team, represents the industry's finest ambassadors. Congratulations to our honorees. Oliver Feldwick Kim Getty Michael Aimette Archana Mahadevan Jackie Gaughan Rachelle Risner Lanetriah Smith Darcy McCarthy Jack W. Monica Tailor Jarell Thompson James Clarke Connie Fan Karrah Vincent Joel Stiling Maicon Silveira & Marlus Lau Sean Harwood Devansh Chawla Tyler Rizzuto Gabriel Sehringer Kelly Castellon Molly Vaine
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Join Melissa Gordon-Ring, Global President, Health, IPG Mediabrands at the HealthNEXT PulsePoint Summit on Tuesday, August 5th, for her panel "In the Hot Seat: Health Agency Chiefs." Melissa will be joined by top leaders in the Health space to delve into hot topics such as transformative AI applications, generational engagement across DTC and HCP channels, how best to lead in a rapidly evolving industry, and the untapped potential of bold strategies in healthcare marketing. Request an invite: http://bit.ly/458fxV6
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Is your PPC strategy ready for the world of AI? In her recent article in The Drum, Sarah Barker, Group Strategy Partner at KINESSO, explores "The Evolution of PPC in the Algorithmic Age," diving into how AI, automation, and the shift towards voice and visual are reshaping the search landscape. She highlights the importance of rethinking fundamental strategies to stay competitive and provides actionable insights for advertisers to adapt and thrive in a potentially keywordless future. Learn how to optimize your strategies by reading her article here: https://bit.ly/41exL5Z #TheDrum #PPC #AI
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IPG Mediabrands reposted this
The #IABConnectedCommerce Summit is around the corner! 🛒 Join me in New York City for insightful sessions on hot industry topics like AI, shopper experience, commerce media, and more: https://shorturl.at/8LPhs IPG Mediabrands IPG Commerce #commerce #retailmedia
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At MediaPost's Brand Insider Summit: Pharma & Health, Melissa Gordon-Ring shared how neuroscience is driving higher impact in Pharma CTV ads. Watch the full session for key takeaways to optimize your CTV strategy and boost brand recall: http://bit.ly/4kY7mk1 #PharmaMarketing #MediaPostsInsiderSummits