CEO Fritz Lanman joined Athletech News at the 2025 ATN Innovation Summit to speak about the recent launch of Playlist, the case for ClassPass, and the future for AI in fitness and wellness: 📈 ClassPass isn't for saving studios, its meant to supercharge them: "ClassPass can’t save a business that’s not going to work on its own" 🚀 AI as a growth tool, not a replacement: "I see us heading toward an age of human augmentation, not substitution.” 💡 Operators must adopt AI or fall behind: “If you’re not using ChatGPT already, you’re behind the game.” http://bit.ly/4kURJuH
About us
Playlist is the parent brand bringing together @mindbody, Booker, and @classpass. We are powering the experience economy and helping people live better lives, away from screens and into the moments that move them. Learn more at playlist.com
- Website
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http://playlist.com
External link for Playlist
- Industry
- Technology, Information and Internet
- Company size
- 1,001-5,000 employees
- Type
- Privately Held
Employees at Playlist
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Sara Cherlin Diniz
CHRO @ Playlist (fka Mindbody+ClassPass) | Bain Capital | McKinsey | BCG | P&G
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Julie Tulowitzki
Technical Account Manager with Booker | 20+ Years in Technology
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Tom Aveston
CFO of Playlist
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Matt D.
Developing High-Value Global Security Teams | Driving SSDLC, Security Automation, & Vulnerability Management | Innovating Security Consulting &…
Updates
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Today, we’re proud to announce Playlist, a new parent brand bringing Mindbody, Booker, and ClassPass together under one unified identity with a mission to drive more wellness in the world and help people live better lives, away from screens. This move reflects how far we’ve come—over the past two decades, we’ve evolved into a diversified portfolio of industry-leading brands across fitness, wellness, beauty, and lifestyle. Playlist is the next step in that evolution. We power the businesses that bring you workouts, wellness, recovery, self-care, and more. We’re not here to keep you scrolling. We’re here to get you moving, connecting, and living. Learn more at playlist.com
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