TikTok for Business

En cada héroe hay una historia. 🌟 En la 3ª sesión de TikTok Agency Heroes México, reunimos a mentes creativas y estrategas incansables para una misión especial: descubrir cómo nuestras soluciones acompañan a las marcas en cada etapa del funnel. Entre ideas, aprendizajes, diversión y conversaciones que inspiran, vimos cómo la curiosidad se convierte en conocimiento y cómo el conocimiento se transforma en superpoderes para construir campañas más efectivas, relevantes y memorables. Hoy celebramos a todos los "heroes" que se atrevieron a mirar más allá, a cuestionar lo establecido y a explorar nuevas formas de conectar con las audiencias. Porque en el mundo de la publicidad, el verdadero heroísmo está en nunca dejar de aprender. 🚀 Gracias por ser parte de TikTok Agency Heroes. #TikTokAgencyHeroes #TikTokForBusinessLatam #MarketingDigital

Join us for a live session on how you can use TikTok to supercharge your app's performance. TikTok's Head of Client Solutions, Gaming Americas Yael Segal, and Global Product Strategy and Operations Lead Jordan Kuehn, will share how to streamline your app campaign creation with Smart+, our AI-powered ad optimization tool, and best practices for reaching your ROAS goal. 📅 Thursday, August 14th | 11 AM - 1 PM PDT Sign up today: https://lnkd.in/g9nt4aXC #TikTokForBusiness #MarketingTips #AppMarketing #DigitalAdvertising

Join us for a live session on how to generate and convert high-quality leads using Smart+, TikTok’s AI-powered solution that reduces manual work and improves results in real-time. Brian T., Global Director, Product, Strategy & Operations at TikTok, Nicholas O'Connor, Product Partnerships Lead, Lead Generation and Varun Nair, Product Manager at HubSpot, will share practical tips for turning moments of discovery into quality leads that convert. 📅 Tuesday, August 5th | 1 PM - 2 PM ET Sign up today: http://bit.ly/3HeEMNx #TikTokForBusiness #MarketingTips #LeadGeneration #DigitalAdvertising

Sua marca ao lado dos conteúdos mais relevantes do TikTok?🎯 Paula Baselice e Patrícia Fernandes mostraram no TikTok World que com o Pulse, você se conecta diretamente com as comunidades que importam. Quer ver mais? Corre para o TikTok Academy!  🔗https://lnkd.in/dWa6f3Z6 #TikTokForBusiness

Join us for an expert-led session on Smart+ Catalog Ads, TikTok’s automated product ad format that helps brands drive more sales with less manual work. Josh Gray, Head of Global Product Strategy & Operations, Commerce at TikTok, Nicole (Stakenas) Roberts, SMB Marketing Manager at TikTok, and Gina Ingoglia-Smith, Senior Paid Social Manager at MANSCAPED will share real tips for simplifying setup, reaching the right shoppers, and getting better results from your TikTok Ads. Whether you're new to TikTok or looking to scale, this session will help you get more from every campaign. 📅 Wednesday, July 30 | 1 PM to 2 PM ET Sign up today: https://bit.ly/3Izp4Ns #TikTokforBusiness #Marketingtips #Advertising #Socialmedia

📈 What’s trending on TikTok? We asked the people who live and breathe it. 🔍 Take a peek into some of our employees' FYPs - then use the same tools to spot what’s next 👉 https://lnkd.in/gryx-YnZ #Marketingtips #Discovery #TikTokForBusiness #Advertising

What’s trending on TikTok that brands can tap into? We asked Diana Perlov from Later, which helps brands spot trends before they peak, for a pulse check on what’s coming up in the next couple weeks. #TikTokForBusiness #Later #MarketingTips #Trends

Want to level up on TikTok? Start here. Neil Cameron, Executive Director of Agency Partnerships and Mid-Market Sales, shares why TikTok Academy is a must for marketers and agencies looking to build smarter strategies. Get schooled (the fun kind) with TikTok Academy here: https://lnkd.in/g87ninFx #TikTokForBusiness #TikTokAcademy #Marketingtips #Advertising #Contentstrategy

Yesterday at the Association of National Advertisers Digital & Social Media Conference, TikTok’s Content Director, Jordan H. Randall, sat down with Lorena Pedetti, Associate Content Director at Dentsu Creative, for a bold conversation on developing a fearless voice for your brand and championing unconventional content strategies to ensure your brand always has Main Character Energy. 💡 Here are a few key takeaways: 💻 As AI takes center stage in advertising, expect a rise in intentional imperfection. Why? According to Jordan, it’s how brands will help audiences tell human-made from AI. 🔊 “If you’re speaking to everyone, you’re probably speaking to no one.” Having a niche voice supersedes universal appeal on TikTok. Go against the grain, the audience that is meant to find you will, Lorena stated. 🤳 Brands should make content with their audiences in mind. It’s not about posting content that serves the brand, but content that speaks to the community. 📈 Joining trends isn’t enough. Brands have to remix, reimagine, and make it unmistakably theirs to stand out. 🔗 Follow TikTok for Business to get more marketing tips and discover TikTok’s unique AI solutions here: https://bit.ly/3TGwrVq #TiktokForBusiness #Marketing #Advertising #Marketingtips #ANA #Socialmedia

You could be missing up to 50% of TikTok’s true impact if you're still relying on last-click data. Our latest research with Monks shows how traditional measurement methods fall short, and why it's time to go deeper. AI-powered Media Mix Modeling (MMM) helps marketers see the full picture, optimize spend across channels, and build a stronger case for investment. Read the full blog "Smarter Investments for an Evolving Marketing Landscape: MMM Meta-Analysis with Monks and TikTok" by Monks here 👉  https://bit.ly/3TGY9S1 #TikTokForBusiness #Marketing