David Cheatham ● Enterprise Transformation
Greater Lynchburg Area
3K followers
500+ connections
About
Change is inevitable, but transformation is your choice. Are you ready to transform how…
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Articles by David
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9 ways to sharpen your saw in 2025
9 ways to sharpen your saw in 2025
Here are nine suggestions to reinvigorate your professional life this Summer. Invest every day in your career.
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Goodwill is the currency of successful change
Goodwill is the currency of successful change
Although we typically associate the goal of "goodwill" with public relations, advertising and marketing practitioners…
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A crisis is a terrible thing to waste
A crisis is a terrible thing to waste
Five years ago today, I was teaching Strat Comms for Org Change in Armitage Hall on the Rutgers campus when our…
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If your business is in transition, re-evaluate your brand promise
If your business is in transition, re-evaluate your brand promise
Brand Finance and The International Brand Valuation Manual show us that brand value can approach 70% of the overall…
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Is the culture change bogeyman hiding under your bed?
Is the culture change bogeyman hiding under your bed?
For many sponsors and champions, the organizational change bogeyman is culture. They'll gladly take on other major…
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30% of your employees don't understand why you made that change in January
30% of your employees don't understand why you made that change in January
From leadership transitions and restructurings, to mergers and acquisitions, to regulatory changes, there seems to be…
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6 practices to ensure your remote employees don't feel so remote
6 practices to ensure your remote employees don't feel so remote
For today's work-from-anywhere world, here are 6 practices to ensure your employees don't feel so remote. #1: Value…
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Let's break the "Groundhog Day" repetition of mis-managed change
Let's break the "Groundhog Day" repetition of mis-managed change
Here's a message I posted for my change management students: No, Bill Murray isn't joining us this term, but let's keep…
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"Mass hysteria at 7:30 a.m." Why are employees the last to know?
"Mass hysteria at 7:30 a.m." Why are employees the last to know?
You may recall the story of Vishal Garg, CEO of mortgage lender startup Better.com.
Activity
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Great conversation (and actionable decisions) this week with regional thought-leaders in #HR Lunch & Roundtable on hiring #veterans. Shout-out to…
Great conversation (and actionable decisions) this week with regional thought-leaders in #HR Lunch & Roundtable on hiring #veterans. Shout-out to…
Shared by David Cheatham ● Enterprise Transformation
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Excited to develop & deliver content for our Central Virginia Community College students participating in #TRIO program, funded by U.S. Department of…
Excited to develop & deliver content for our Central Virginia Community College students participating in #TRIO program, funded by U.S. Department of…
Shared by David Cheatham ● Enterprise Transformation
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Returning to Thayer Distribution this week to coach "Leading an ethical #culture" as part of Professional & Executive Education at Rutgers Core…
Returning to Thayer Distribution this week to coach "Leading an ethical #culture" as part of Professional & Executive Education at Rutgers Core…
Shared by David Cheatham ● Enterprise Transformation
Experience
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Education
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University of North Carolina at Chapel Hill
Activities and Societies: Flagship campus of the UNC system. School of Communication is rated in top 5 in USA.
1st person to earn both Outstanding Graduate Leadership Award and Outstanding Graduate Student Award.
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Activities and Societies: Roy H. Park School of Communications
Curriculum: Leadership and Coalition Building,
Managing Projects with In-house and Outsourced Teams,
Designing & Modeling Communication Systems and Infrastructures,
Evaluating Emerging Technologies -
Activities and Societies: Celebrating 200 years.
1st person admitted to Phi Alpha Theta (History Honor Society) without major in History.
John Redd English Prize. -
Davidson July Experience
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Professional Certificate, Project Management for Communications & HR
Licenses & Certifications
Volunteer Experience
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Professional Member
SHRM
Society for Human Resource Management
Earned SHRM Pinnacle Award for Mentoring Program -
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Chair, Career Management Team; Member, Workforce Readiness Team; Member, Program Team
Tri-State HRMA
Co-founder, Chapter's first professional mentoring program.
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Member, National Committee on Innovation; Accreditation Chair, NC PRSA
Public Relations Society of America (PRSA)
Coached candidates to achieve nationally-best 100% pass rate on accreditation exam.
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President, Eastern Education Foundation, Inc.
Eastern Camden County Schl Dst
EEF is the only organization that invests in all of District's Four A's: Academics, Athletics, Arts and Activities.
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Director Of Media Relations
Special Olympics
Managed media relations for NC Special Olympics Summer Games, largest gathering of athletes in North Carolina.
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Publications
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"Breaking News: The HR Practitioner's Guide to Communicating Enterprise Change"
Webinar sponsored by LER Depot
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"Building Loyalty from the Inside Out: Aligning your Personal and Professional Brands"
Tri-State HRMA
Presentation through the South Jersey Technology Center at Rowan University.
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"Money-Making Target Marketing"
Contractor's Management Journal
Feature article in USA's premier publication for contracting industry leaders.
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"Straight Talk about Communicating Enterprise Change"
Emerson Connection
Blog series sponsored by The Emerson Group
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"The Power of Narrative in BioScience Commercialization"
Rutgers University
Presentation to the Center for Innovative Ventures of Emerging Technologies (CIVET), Rutgers, The State University of New Jersey
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"What you need to know about email to advance your career and protect your organization"
Rutgers School of Business
Presentation to the Business Leader Development Program (BLDP) at School of Business, Rutgers, The State University of New Jersey
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"You mean they want more than our new PowerPoint? Engaging employees to support change"
Tri-State HRMA
Feature article in Chapter newsletter
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“Communicating Change in Healthcare Organizations” in Getting Started in Healthcare PR
Kendall Hunt Publishers
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“Resolve this year to create a culture of ethical communicating”
Emerson Connection
Emerson Group blog
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Strategic Planning for Contractors: The Guide to Superior Management Performance
FMI Corporation
Editor-in-Chief & Publisher
Courses
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Leadership, Teambuilding & Culture Change, Senn-Delaney
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Smarter Storytelling, The Creative Organization
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Projects
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Certificate of Professional Development:Teaching Web Literacy in a Digital World
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See projectFaculty Learning Community: Teaching Web Literacy in a Digital World
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Operation HR
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Sponsored by Tri-State HRMA
Honors & Awards
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AFT Adjunct Faculty Award for excellence in academic instruction, finalist
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Nominee for inaugural Adjunct Faculty Award for excellence in academic instruction, Rowan University
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Advertising Excellence Award for writing & design
Post-Graduate Medicine Journal
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GSK 5-star Service Owner (top 10% of corporation)
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GSK CEO Award for Process Innovation
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IABC Gold Award for advertising writing
International Association of Business Communicators
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Nortel Networks President's Award for People Development
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PRSA President’s Citation for Meritorious Service
Public Relations Society of America (PRSA)
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Rutgers School of Business Teaching Excellence Award, Finalist
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STAR Award for improvements to GSK Intranet
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Organizations
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American Association of University Professors
Member
American Association of University Professors and American Federation of Teachers https://www.linkedin.com/company/american-association-of-university-professors/
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Eastern Education Foundation, Inc.
President
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IABC Philadelphia
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https://www.iabcphiladelphia.org/
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Lynchburg Regional Business Alliance
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https://www.lynchburgregion.org/
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Rotary International
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“Service above self.”
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Tri-State HRMA (affiliate of Society for Human Resource Management)
Chair, Career Management; Mentoring Champion
tristatehr.org Platinum EXCEL Award Chapter
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Voorhees Business Association
Member
voorheesbusinessassociation.org
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Voorhees Theatre Company
Trustee
Chair, Master Class Committee Chair, Business Sponsorships Committee Co-Chair, Grants Committee voorheestheatre.org
Recommendations received
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Join now to viewMore activity by David
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Congratulations to Affiliated Distributors (AD) for an exemplary Summit in #Orlando. Gathering of thought-leaders in #Ecommerce #Finance #HR #IT…
Congratulations to Affiliated Distributors (AD) for an exemplary Summit in #Orlando. Gathering of thought-leaders in #Ecommerce #Finance #HR #IT…
Shared by David Cheatham ● Enterprise Transformation
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"We all work for the same company." ~ Red Cap, #Amtrak, Wilmington, DE station. #Amen.
"We all work for the same company." ~ Red Cap, #Amtrak, Wilmington, DE station. #Amen.
Shared by David Cheatham ● Enterprise Transformation
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Look forward to coaching "Charting the Course for Change," customized for #HR business partners. #Culture. #Communication.#Sponsorship. How should HR…
Look forward to coaching "Charting the Course for Change," customized for #HR business partners. #Culture. #Communication.#Sponsorship. How should HR…
Shared by David Cheatham ● Enterprise Transformation
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Returning to Thayer Distribution this week to work with Charlie Bear, CTO (Chief Tasting Officer) and his colleagues as we sample tasty nuggets on…
Returning to Thayer Distribution this week to work with Charlie Bear, CTO (Chief Tasting Officer) and his colleagues as we sample tasty nuggets on…
Shared by David Cheatham ● Enterprise Transformation
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