Why D2C brands must adopt AI for survival

A recent article from Retail TouchPoints argues we’re moving from D2C (direct-to-consumer) to A2A: agent-to-agent commerce. The shift is driven by consumers increasingly asking AI agents (think ChatGPT, Perplexity, etc.) for purchase advice instead of starting on Google, Amazon, or a brand website. That means your product data, not your storefront, is often the first thing a customer “sees.” For brands, that means: > Rich, structured product data is mission-critical > Content beyond specs—reviews, FAQs, UGC—drives trust > Real-time updates on price and inventory are non-negotiable If your brand isn’t accurately represented in the data landscape these agents operate in, you might be invisible—even if your website or storefront is beautifully designed. The future isn’t just D2C. It’s A2A: agent-to-agent commerce. The top brands will be able to meet customers where they are going next if they invest now in better catalogs, adaptive data systems, and real-time consistency. What modifications are you making to your product data, content strategy, or catalog management to keep up with AI-driven discovery?

Customers are asking for integrations, still an ongoing theme in the #Enterprise #B2B world. In the age of #AI, #Application #Modernisation and #Integrations are a hot topic. Have a look at some use cases here. https://lnkd.in/d_QV2ACS ues.io

🚀 B2B Systems are evolving fast in 2025, and the shift towards Neuro-Symbolic AI Architectures is reshaping how enterprises automate, reason, and scale. At ThirdEye Data, we’ve broken down the Reference Architecture for B2B Systems (2025) into a clear, 9-layer model - from data sources to governance; showing how LLMs, symbolic reasoning, and execution layers interconnect to deliver real-world enterprise value. 🔹 Why it matters: - Moves beyond black-box AI with explainable reasoning - Enhances automation in complex B2B workflows - Ensures trust, governance, and compliance at scale 👉 Read the full article and see how Agentic + Neuro-Symbolic AI is becoming the next frontier for B2B enterprises in 2025: https://lnkd.in/drJxrSNn #B2B #ArtificialIntelligence #AgenticAI #NeuroSymbolicAI #EnterpriseAI #ThoughtLeadership #LLMs #TechBlog #GoodRead #workflowautomation #decisionmaking

Everyone’s talking about the future of D2C. But here’s the shift most founders aren’t ready for 👇 We’re moving from Direct-to-Consumer (D2C) to Direct-to-Agent (D2A). Because your customers won’t always shop directly. They’ll rely on AI assistants to do it for them. McKinsey & Company estimates AI shopping assistants will influence 30% of online purchases by 2030. By 2026, 1 in 5 eCommerce orders will be placed by AI agents (not humans). Think about it: Today, your customer compares 3 sites before buying. Tomorrow, their AI assistant will pick the “best” option instantly - based on data, reviews, and trust. In the D2A world: ⚡ You’re not convincing the customer. You’re convincing the agent. ⚡ Speed, accuracy, and structured data will matter more than fancy banners. ⚡ SEO won’t just be about Google but also about being readable to AI. If you don’t adapt, you’ll face the same fate as offline-first retailers did when eComm exploded. At Thriftizer Solutions LLP, we’re already helping brands prepare with AI-optimised storefronts, ie, fast,  data-ready, and built for both people and their agents. The future isn’t just D2C. It’s D2A. And the brands that act early will own tomorrow’s growth.

#D2C brands today need more than just chatbots—they need intelligent #AIAgents that can 𝗲𝗻𝗴𝗮𝗴𝗲 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀, 𝗿𝗲𝗰𝗼𝗺𝗺𝗲𝗻𝗱 𝗽𝗿𝗼𝗱𝘂𝗰𝘁𝘀, 𝗮𝗻𝘀𝘄𝗲𝗿 𝗾𝘂𝗲𝗿𝗶𝗲𝘀, and 𝗰𝗹𝗼𝘀𝗲 𝘀𝗮𝗹𝗲𝘀 𝟮𝟰/𝟳. Our latest blog breaks down how AI Agents are helping D2C businesses boost conversions, enhance CX, and scale effortlessly. 𝗥𝗲𝗮𝗱 𝘁𝗵𝗲 𝗳𝘂𝗹𝗹 𝗯𝗹𝗼𝗴 𝗵𝗲𝗿𝗲: https://lnkd.in/gMtjk7a3 #Exei #AIAgent #D2C #EcommerceGrowth #CustomerExperience #AIinBusiness #SalesAutomation #FutureOfRetail #ReadindBite

Leaders don’t need more AI hype. They need clarity: what to measure, which approach fits their stack, and how to de-risk the rollout. Our new guide breaks it down with: - KPI cheat sheet (deflection, escalation, AHT/MTTR, CSAT) - Solution archetypes with pros/cons - A simple TCO model you can copy Steal the framework here → https://lnkd.in/ekwDyvf4 #CustomerExperience #SupportOps #AIOps #CustomerSupport #B2B

Unlocking Rebate Intelligence with AI-Powered Enterprise Search Rebate programs span contracts, rules, customer tiers, markets, approvals, compliance checks and often live across multiple systems. What if your rebate teams could search and instantly find answers—from Salesforce, documents, historical rebate data, and audit trails—all in one place? That’s what we’ve built into FocalCXM’s b2brebates platform Our AI-powered Enterprise Search gives users: Federated Search across CRM, rules, documents, and payout history Semantic understanding of contract terms, eligibility, and compliance conditions Instant surfacing of anomalies, flagged issues, and calculations Natural language interface to ask: “What are the rebates pending for oncology in Germany this quarter?” The result? Faster resolutions Better audit readiness Empowered users—from Sales Ops to Finance AI isn’t just calculating rebates. It’s helping you find the why behind them. #EnterpriseSearch #b2brebates #AIinLifeSciences #FocalCXM #Salesforce #ComplianceReady #SearchThatWorks

Your support delays are costing you customers. Here's how to fix it. Every day, potential buyers are walking away because of slow responses. Customer wants to spend £400. Has one simple delivery question. Waits hours for an answer. Buys elsewhere instead. The problem? You're solving the same problems repeatedly. "When will this ship?" "How do I track my order?" "Can I change my address?" These aren't new problems. They're patterns that smart businesses have already automated. Here's what leading ecommerce companies are doing: → Instant answers to common questions → Automated order updates and tracking → Self-service solutions for routine requests → Support teams focused on complex, high-value interactions The result? ✅Higher conversion rates ✅Improved customer satisfaction ✅Reduced operational costs ✅Teams working on strategic initiatives I help ecommerce businesses build AI support systems that eliminate repetitive queries. When customers get instant help, they don't just buy once - they become loyal advocates. What's your biggest support challenge? Share in the comments - I'd love to help solve it. #CustomerSupport #Ecommerce #AI #BusinessAutomation #CustomerExperience

Struggling to deliver fast, accurate, and personalized customer support at scale? In today’s competitive landscape, providing seamless AI-driven customer service is crucial for retention and satisfaction. Without the right tools, businesses risk delays, miscommunications, and unhappy customers. Chatbase offers a comprehensive conversational AI platform designed to transform your customer support experience. ✔️ Build and deploy custom AI support agents effortlessly, even without technical expertise ✔️ Connect your AI agents to your existing systems like CRMs and order management tools for real-time data access ✔️ Optimize and refine your AI support with advanced analytics and continuous learning Get Started with Chatbase for Free Today - https://lnkd.in/dY6S6VyG #DigitalMarketing #marketing #SaaS #B2B #SMB

Struggling to deliver exceptional customer service at scale without sacrificing quality? Inefficient support can lead to lost customers, reduced trust, and increased operational costs. In today’s fast-paced digital landscape, providing instant, empathetic, and personalized support is more critical than ever for business success. Chatbase is a cutting-edge conversational AI platform designed to revolutionize your customer support operations. ✔️ Build and deploy AI support agents effortlessly, even without technical skills ✔️ Connect your AI agents with real-time data and automate actions across your systems ✔️ Gain valuable insights through advanced analytics to continuously improve customer interactions Get Started with Chatbase for Free Today - https://lnkd.in/dY6S6VyG #DigitalMarketing #marketing #SaaS #B2B #SMB