How to Analyze and Optimize on the Conversion Rate Metric in GA4
A good starting point for evaluating channel performance is by comparing the conversion rate metric of different traffic sources. But where to find this metric in GA4?
For quite some time it was not possible to see and analyze performance based on these type of metrics in the GA4 UI.
Thankfully, conversion rate metrics are now available in Google Analytics 4, but based on my experience not everybody knows how to access and leverage them.
In this blogpost we will dive deep into the conversion rate and GA4 and how to leverage related metrics in various ways.
Vp at Snappfood
2yHi , I wanted to let you know that I found your recent post on LinkedIn to be really insightful and valuable. Keep up the great work!"