Soni Spotlight - Q3 Newsletter
Workforce Trends 2025: Agility and Cybersecurity Define the New Competitive Edge
Organizations that prioritize agility are quickly setting themselves apart as industry leaders. According to a recent analysis by Forbes, over 60% of companies now integrate hybrid and flexible work models, allowing them to attract diverse talent and scale operations without the fixed costs of a fully onsite workforce. Meanwhile, contract hiring continues to surge, giving businesses the ability to bring in specialized skills exactly when needed — a strategic advantage in markets where AI, data, and cybersecurity roles command 20–25% higher salaries (Forbes)
At the same time, a cybersecurity-first mindset is reshaping executive priorities, with more than half of tech leaders listing it as their top concern due to the relentless rise in cyber threats (New York Post). Companies investing in robust security talent and protocols are not only safeguarding operations but also gaining a competitive edge — customers and partners trust organizations that demonstrate resilience and foresight. Together, these shifts in work structure and security posture are proving that adaptability isn’t just a buzzword; it’s the blueprint for long-term success in today’s evolving market.
Employee Spotlight: Krystal Hernandez — Breaking Limits, Building Legacy
For Krystal Hernandez, Recruiting Associate, inspiration starts close to home. “I’ve always been inspired by my dad,” she says. “Not only was he an amazing father, but he had a strong work ethic. He was driven, respectful, and genuinely cared about people — the kind of manager everyone wanted to work for. He taught me the value of consistency, strategy, and treating people with respect. Those lessons have shaped how I show up both professionally and personally.”
That foundation fuels Krystal’s mindset today. Whether it’s chasing a new goal at work or pushing through a tough workout, she’s motivated by progress.
“I’m really driven by the idea of breaking personal records — in the gym and in my career. I love the feeling of going beyond what I thought I was capable of. That mindset carries into everything I do.” Being part of the team at Soni has helped her channel that energy into long-term growth. “Soni has helped me build the kind of life I want — not just professionally, but personally. The structure, the support, and the high standards here keep me focused and motivated.”
And her path to this point is one she’s proud of. “Soni gave me the opportunity to transition from my career as an NFL cheerleader, offering mentorship and guidance from the ground up. That support helped me build a strong foundation — and I’ve been growing ever since.”
For Krystal, success isn’t just about what you achieve — it’s about who you become along the way. And at Soni, she’s doing both.
We are thrilled to share that Dave Birdwell will now oversee our Tech NY team, with Scott Iyer-Dillon stepping in as the new Market Director in New York City. With David’s strategic vision and Scott’s local leadership, we’re eager to see what this dynamic duo will accomplish.
We’re just getting started — major expansion news is coming soon, reinforcing Soni’s momentum and deepening our impact where it matters most.
Soni has five specialized brands that work across industries and functional areas to provide strategic staffing solutions.
If you are interested in exploring your next career opportunity, visit the Soni Career Page.