We Walk, They Talk - 07 - Start. Stumble. Repeat.

Guy Raz was my therapist during the pandemic. I lived vicariously through his podcast interviews - I missed the interaction with clients, hearing about their business, where they started, their up and downs (which inspired my own book) and where they wanted to go.

His podcast How I built this is a behind-the-scenes look at what it really takes to build a business and the imperfect, sometimes crazy, inspired humans and teams behind them.

What I love about the show is that no question is off the table - it's not the polished version of the company - but the real stories behind the late-night decisions, rejections, pivots, and the grit to think differently and stick with it.

With over 730 episodes where do you start? Search by you favourite industry, product or if you have a favourite entrepreneur, chances are they've been interviewed - they are all incredibly insightful - you can't go wrong - just addicted.

This Week’s Pick: How I Built This with Guy Raz

The Series’ Big Idea:

No one really knows what they’re doing when they start. But they start anyway - And that’s what separates builders from bystanders.

What I found the most insightful and helpful:

The journey is never linear. There’s no clean path. Every founder stumbles. Every company hits walls. Success is less about the idea and more about the persistence behind it.

Find your why. The best stories in this series come from people who built from purpose, not just profit. That conviction shows up in how they lead, what they create, and how they bounce back.

Crisis inspired Catalyst. Many of the most successful brands (Spanx, Airbnb, Patagonia) came from a moment of frustration, failure, or being told "that’ll never work."

If you’re an Entrepreneur…

Think of this podcast as free therapy. You’ll hear the good, the bad, and the wildly unexpected but most importantly how to do it!

If you’re a Creative…

This series proves creativity is strategy. Great branding, storytelling, and design choices were often the tipping point - not the afterthought.

When I was done waiting for a new episode I ordered the book as well.

Just. Start. Anywhere.

What’s your favorite How I Built This episode? Drop a recommendation.

Guy Raz

#HowIBuiltThis #GuyRaz #Entrepreneurship #StartupMindset #CreativeLeadership #Resilience #BuildSomething #PodcastInspiration #InnovationStories #SmallBusinessFuel #MarketingCreativity