Weekly CASual #37: converting the skeptics

Issue #037

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Hey friends,

A couple of weeks ago, I had the honor of speaking to a room of skeptics SEO content pros at PubCon Pro '23.

Okay, to be fair, we're talking people with 20+ years of expertise at the thing they did...

Expertise so deep, it would be hard for AI to ever replace them.

A lot of them wouldn't even touch AI!

In fact, for many that I talked to, ChatGPT offended them with its superficial garbage output.

(I relate to that offense, deep in my very-much-human artistic inner being. 😉 )

But could AI augment and benefit what they do?

Yep, 100%.

In fact - for pros that specialize that deeply, AI can 10-25x their productivity.

But it takes the right tool. The right tactic. Not just any AI tool.

I get the skepticism.

I resisted for a year. All of 2022... I was known as anti-AI.

But in 2023... when I found AI technology ( Content at Scale ) so robust, it dramatically reduced my time, effort, human load, and tool stack...

It would have been stupid, and anti-success, to keep being a skeptic.

That's why I converted.

Check out the video replay of my PubCon Pro talk.

The Future of Content is AI: How to 10-25x Your Team's Productivity

...with some advice on E-E-A-T and how it's going to rule out 100% of the superficial, non well-CRAFTed 😉 AI garbage.

So - make sure your content is good.

And use AI to produce it 10-25x faster.

Watch the recording of my full PubCon 20-minute talk now:

Using our new AI Detector Pro yet?

Last week, we launched a brand new product from Content at Scale (not included in our subscriptions – an entirely separate, new product).

It's our all-new ​AI Detector Pro​.

Over 200 customers signed up for it within the first 24 hours. Unreal.

But it proves that we're onto something with our focus on humanlike, authentic content that truly rivals a good writer.

If you didn't check it out, learn more about AI Detector Pro in ​this blog​.

And go check out ​AI Detector Pro now.​

AI in the news

​Amazon to Invest Up to $4 Billion in AI Startup Anthropi​: Amazon is making a big move in the AI space by investing billions in Anthropi, an AI startup. This exciting investment is set to drive innovation and advancements in the field of artificial intelligence. This is insane. A huge nod to the value of what AI startups and visionary AI leaders are capable of doing.

​Meta AI Chatbot: Mark Zuckerberg's Answer to ChatGPT​: Mark Zuckerberg's new chatbot from Meta AI is generating a lot of buzz in the AI community. This innovative chatbot aims to revolutionize the way we interact and communicate with AI systems. Do you have access yet? Not I, but waiting on it.

​National Security Agency is Starting an Artificial Intelligence Security Center​: The National Security Agency (NSA) is taking AI security to the next level with the establishment of an Artificial Intelligence Security Center. This initiative reflects the growing importance of AI in national security and aims to ensure the safe and responsible use of AI technologies. NSA creating an AI Center?! Shiz is getting real.

​ChatGPT Outperforms Humans in Emotional Awareness Test​: ChatGPT continues to push the boundaries of AI capabilities. In a recent emotional awareness test, ChatGPT outperformed humans, demonstrating its impressive emotional intelligence. The baby is growing up.

​Meta Smart Glasses: Shop All the Latest Styles​: Elevate your style with Meta's cutting-edge smart glasses. Meta is OBSESSED with VR. After laying off tens of thousands employees behind the Metaverse when it didn't go as planned, they're now trying wearable glasses. We shall see... (pun intended 😜 )

​OpenAI Gives ChatGPT Access to the Entire Internet​: OpenAI has unlocked a new level of knowledge for ChatGPT by granting it access to the entire internet. With this expansion, ChatGPT can tap into a vast wealth of information and provide users with even more insightful and comprehensive responses. The possibilities are endless! Dang it. Robots are takin' over!

​Hollywood Writers Win Promise: No Robots Will Get Screen Credits​: In a victory for human creativity, Hollywood writers have secured a promise that no robots will receive screen credits. This recognition highlights the unique contribution of human writers in the entertainment industry. Humans rule! This should go without saying. In my ​Search Engine Land article​, I shared how AI labeling is a silly idea.

User spotlight

Marcus Campbell, known as "The Affiliate Marketing Dude" on YouTube, achieved this by switching from human-only to Content at Scale:

• Shrank content production timeline from 1.5 months to only 4 days.

• Published Content at Scale-generated content with little-to-no human editing, and started earning rankings and traffic within just 10 days.

​Read more​.

The brilliant Umar Faizan mentioned us in his video about how to make tons of profit from every visitor on your site. ​Watch now.​

Want to make bank referring?

by Steven Harvey , Partner Manager

Our top affiliates are earning thousands in recurring commissions per month by adding Content at Scale affiliate links to their blogs! 🤯 You can, too.

Find out how you can make the most of becoming a member of our Content at Scale affiliate program and ​get the lowdown on promoting a cutting-edge tool that'll, simply put, help you make money​.

Join us places

Ben Harper , our Director of RevOps, just left this event with our founder Justin McGill and COO Joshua Slone : ​National Entrepreneurs Convention October 2-3 in Birmingham, UK​. It was a blast! They shared my​ AI writing guidebook​, mugs, and good convos.

And yours truly is off doing a virtual and in-person speaking circuit. 😉

I'm crafting cutting-edge talks with the latest and greatest on AI.

Want to be in the room? Here's where you should be:

• At ​BrightonSEO San Diego​, I'm giving a full talk on the future of AI and content, and joining a panel as an expert speaker. This amazing event is November 9-10, 2023.

• AI entrepreneur Hailey Wilson is putting on ​AIMPACT 2023, an immersive virtual event running November 7-9​. I'm honored to speak alongside industry leaders at this groundbreaking AI conference. ​Learn all about it.​

• I'm keynoting RaganPR's December writing conference! My talk will be on Writing in the Age of AI: Partnering with AI Programs. 💥 ​See dates.​

• More to be announced! Know a stage I should be at? Email me back. I'll send a #StraightOuttaAI tshirt to you free of charge if you make an introduction. 😉

Looking for SEO case studies 🏆

Want to get featured in front of ~80,000 marketers and agencies on our channels? We're currently looking specifically for case studies from people that have ranked Content at Scale content in the top of Google.

Have content that's ranking? We want to feature you! Here's the ​form to fill out if you're in​. This would get featured along with you/your business name on all of our channels.

Get started with Content at Scale

Check out Content at Scale now.

Cheers,

Julia