Weekly trends brought to you by D5D 🔮
THIS IS WHAT YOU NEED TO KNOW THIS WEEK:
📝Your most unhinged hacks 📝
This trend is all in the comments, as we see creators ask people to share their most out-there advice for different goals, from money saving hacks to beauty hacks.
💸Uncomfortable life 💸
“I just don't think at this age I’m meant to live an uncomfortable life.” This trending audio from The White Lotus serves as the backdrop of people showing how they treat themselves and justifying their spending on that extra bit of luxury.
📢Canon Events📢
Crying on the tube and having a Pret subscription? Ah, the inevitabilities of living in London. The ‘Canon Events’ trend sees people listing specific events that everyone must go through as they experience a particular situation.
HOW IT IS RELEVANT TO YOU:
Your most unhinged hacks: This forum-style TikTok trend is an unusual medium for the video platform, with the trend pulling comments rather than pushing entertainment. This provides a customer engagement moment for brands to put out questions to their customers and uncover things they have done with the product/brand.
Uncomfortable life: This trend highlights opportunities where consumers can indulge in self-care centred around your brand and the value it brings in making their lives easier.
Canon events: This trend is a chance to illustrate the different touchpoints in the journey of owning your product or using your service, such as common occurrences in your store or the experience of how your product is used.