WHY VIDEO

Anywhere you turn these days, VIDEO is top on mind. We are halfway through 2025 and VIDEO is proving to be no longer an option but instead essential. Numerous sources cite that Video is shared 1200% more than text and images combined. We are social beings and we prefer face-to-face interactions and video provides that. Are you using Video?

WHY VIDEO WINS

Video taps into how we are wired as humans and what we prefer. We are VISUAL • EMOTIONAL and desire CONNECTIONS. Videos accomplish all 3. As a former school principal, I saw firsthand how critical it was for teachers to meet students where they were. My teachers were gifted at ensuring instruction was delivered in a way that stuck! That's exactly what Video does - it meets people where they are - communicates the message and helps make it last. So, the question isn't "Should I use Video?" - It's ...

WHAT'S THE BEST WAY TO START USING VIDEO?

• Start with "Face to Camera" Intro - (share who you are and why you do what you do)

• Show "Behind the Scenes" - (your desk - computer - book - calendar - tools of the trade - give a peek into your world)

• "Grab your Phone" - (nothing fancy just make sure you have great lighting and clear audio)

• Keep it "Short and Sweet" - ( In 30-60 seconds share 1 Tip or Strategy)

• "Add Captions" - (many people scroll with the sound off)

NO NEED TO BE PERFECT!

Many hesitate to do Video because they want it to be perfect (Is there any such thing? Only in our minds 😀) People will remember your Energy & Enthusiasm so don't stress. Instead of worrying, grab your phone and just SHOW UP and Be You!

Life is busy and plates are full - so if you took time to listen /read this I am grateful. I don't take it for granted that you are here as a Subscriber OR someone who sees value and hits the Subscribe Button.

Stay Curious and tag me on your Video so I can support you.

Debbie