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G325
SECTION A
Past Questions and Focus
January 2010
a)   Describe how you developed research and
     planning skills for media production and
     evaluate how these skills contributed to
     creative decision making. Refer to a range of
     examples in your answer to show how these
     skills developed over time.
b)   Analyse media representation in one of your
     coursework productions.
June 2010
a)   Describe the ways in which you production
     work was informed by research into real
     media texts and how your ability to use such
     research for production developed over time.
b)   Analyse one of your coursework productions
     in relation to genre.
January 2011
a)   Describe how you developed your skills in the
     use of digital technology for media production
     and evaluate how these skills contributed to
     your creative decision making. Refer to a
     range of examples in your answer to show
     how these skills developed over time.
b)   Apply theories of narrative to one of your
     coursework productions.
June 2011
a)   Explain how far your understanding of the
     conventions of existing media influenced the
     way you created your own media products.
     Refer to a range of examples in your answer
     to show how this understanding developed
     over time.
b)   Analyse one of your coursework productions
     in relation to the concept of audience.
January 2012
a)   Describe how your analysis of the
     conventions of real media texts informed your
     own creative media practice. Refer to a range
     of examples in your answer to show how
     these skills developed over time.
b)   Analyse media representation in one of your
     coursework productions.
June 2012
a)   Describe a range of creative decisions that
     you made in post-production and how these
     decisions made a difference to your final
     outcomes. Refer to a range of examples in
     your answer to show how these skills
     developed over time.
b)   Explain how meaning is created by the use of
     media language in one of your coursework
     productions.
Specimen Paper
a)   “Digital technology turns media consumers
     into media producers.” In your experience,
     how has your creativity developed through
     using digital technology to complete your
     coursework productions?
b)   “Media texts rely on cultural experiences in
     order for audiences to easily make sense of
     narratives.” Explain how you used
     conventional and/or experimental narrative
     approaches in one of your production pieces.
Skill Areas covered in (a)

 Digital Technology
 Creativity

 Research and planning

 Post-production

 Using conventions from real

  media texts
Post-production
   Post production is a more ambiguous term for
    some media areas and thus examiners will credit
    candidates‟ ability to demonstrate their
    understanding of the term in relation to their own
    work.
   For example, a candidate may treat all
    manipulation of copy and images as post
    production in print. For film a candidate may
    consider post production to include editing, sound
    and effects.
   The definitions of the term are at the discretion of
    candidates, but candidates are encouraged to
    explain their use of the term in their answers in
Concepts covered in (b)

Genre
Narrative

Representation

Audience

Media language
Media Language
   Media language refers to the ways in which
    media producers make meaning in ways that
    are specific to the medium in which they are
    working and how audiences come to be literate
    in „reading‟ such meaning within the medium,
    for example, the „language of film‟ and print
    layout conventions.
   These medium-specific languages will often be
    closely connected to other media concepts
    such as genre or narrative and candidates are
    at liberty to make such connections to a
Looking at the concepts
   Digital Technology         Genre (June 2010)
    (Jan 2011)                 Narrative (Jan
   Creativity (Specimen)       2011, Specimen)
   Research and               Representation (Jan
    planning (Jan 2010)         2010, Jan 2012)
   Post-production (June      Audience (June 2011)
    2012)                      Media language
   Using conventions           (June 2012)
    from real media texts
    (June 2010, June
    2011, Jan 2012)
Preparing for Section A
     question (a)
   Mind map, annotate, or somehow express the way in
    which you have developed skills in:
     DigitalTechnology
     Creativity
     Research and planning
     Post-production
     Using conventions from real media texts

   …from your Foundation Portfolio through to your
    Advanced Portfolio.
     What are the skills?
     Where, how and why did you use them?
     How have you improved and developed them?
Preparing for Section A
     question (b)
   Mind map, annotate, or somehow express your
    understanding of the concepts of:
     Genre

     Narrative

     Representation

     Audience

     Media   language
   What does the concept mean?
   What theories are connected to that concept?
   Analyse one of your coursework productions in
    relation to each of those concepts.

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G325 revision preparation

  • 2. January 2010 a) Describe how you developed research and planning skills for media production and evaluate how these skills contributed to creative decision making. Refer to a range of examples in your answer to show how these skills developed over time. b) Analyse media representation in one of your coursework productions.
  • 3. June 2010 a) Describe the ways in which you production work was informed by research into real media texts and how your ability to use such research for production developed over time. b) Analyse one of your coursework productions in relation to genre.
  • 4. January 2011 a) Describe how you developed your skills in the use of digital technology for media production and evaluate how these skills contributed to your creative decision making. Refer to a range of examples in your answer to show how these skills developed over time. b) Apply theories of narrative to one of your coursework productions.
  • 5. June 2011 a) Explain how far your understanding of the conventions of existing media influenced the way you created your own media products. Refer to a range of examples in your answer to show how this understanding developed over time. b) Analyse one of your coursework productions in relation to the concept of audience.
  • 6. January 2012 a) Describe how your analysis of the conventions of real media texts informed your own creative media practice. Refer to a range of examples in your answer to show how these skills developed over time. b) Analyse media representation in one of your coursework productions.
  • 7. June 2012 a) Describe a range of creative decisions that you made in post-production and how these decisions made a difference to your final outcomes. Refer to a range of examples in your answer to show how these skills developed over time. b) Explain how meaning is created by the use of media language in one of your coursework productions.
  • 8. Specimen Paper a) “Digital technology turns media consumers into media producers.” In your experience, how has your creativity developed through using digital technology to complete your coursework productions? b) “Media texts rely on cultural experiences in order for audiences to easily make sense of narratives.” Explain how you used conventional and/or experimental narrative approaches in one of your production pieces.
  • 9. Skill Areas covered in (a)  Digital Technology  Creativity  Research and planning  Post-production  Using conventions from real media texts
  • 10. Post-production  Post production is a more ambiguous term for some media areas and thus examiners will credit candidates‟ ability to demonstrate their understanding of the term in relation to their own work.  For example, a candidate may treat all manipulation of copy and images as post production in print. For film a candidate may consider post production to include editing, sound and effects.  The definitions of the term are at the discretion of candidates, but candidates are encouraged to explain their use of the term in their answers in
  • 11. Concepts covered in (b) Genre Narrative Representation Audience Media language
  • 12. Media Language  Media language refers to the ways in which media producers make meaning in ways that are specific to the medium in which they are working and how audiences come to be literate in „reading‟ such meaning within the medium, for example, the „language of film‟ and print layout conventions.  These medium-specific languages will often be closely connected to other media concepts such as genre or narrative and candidates are at liberty to make such connections to a
  • 13. Looking at the concepts  Digital Technology  Genre (June 2010) (Jan 2011)  Narrative (Jan  Creativity (Specimen) 2011, Specimen)  Research and  Representation (Jan planning (Jan 2010) 2010, Jan 2012)  Post-production (June  Audience (June 2011) 2012)  Media language  Using conventions (June 2012) from real media texts (June 2010, June 2011, Jan 2012)
  • 14. Preparing for Section A question (a)  Mind map, annotate, or somehow express the way in which you have developed skills in:  DigitalTechnology  Creativity  Research and planning  Post-production  Using conventions from real media texts  …from your Foundation Portfolio through to your Advanced Portfolio.  What are the skills?  Where, how and why did you use them?  How have you improved and developed them?
  • 15. Preparing for Section A question (b)  Mind map, annotate, or somehow express your understanding of the concepts of:  Genre  Narrative  Representation  Audience  Media language  What does the concept mean?  What theories are connected to that concept?  Analyse one of your coursework productions in relation to each of those concepts.