Mindmap LO1
- 1. Create a clothing brand, making a logo Create a few t- shirt designs to be released Colours – Black & white t-shirts Logo printed on the left pocket side, both t-shirts the same print Show process of the logos being created How the logo will look… Idea 1
- 2. Analysis of Idea 1 The plan for this idea is to create a brand then design a first release of a brands products which will be two t-shirts one black and one white each having the same print on the left pocket side of the brand logo and the name below it, with a small print of the brands slogan or name on the back neck of the hem of the t-shirts. The project will show the whole production stage of the creation of the brand so looking into different urban brands on the market and trying not to copy any company’s style and making something unique. I will be showing the process of the creation of the logo showing different ideas then deciding which one will work best for the product then designing the product itself showing what worked and what hasn’t not just the ideas iv had but looking at the market and different t-shirt designs. Then finally creating both colour ways of the t-shirt.
- 3. Idea 2 Create a advertising campaign for a brand that I will be creating Advert for a magazine, in a skateboarding magazine and hip hop/r&b as they are the demographic, A4 Print The advert will show both the different ideas which are being released/ including brand name logo Urban looking poster, background being black and white with little bits of colour, abandoned warehouse. Keep font the same throughout the poster, using 2 at most, script for logo, bold for small print Include release date/time. Link to website to be able to purchase the product Logo design, logo with the name of the brand in script writing
- 4. Analysis of Idea 2 The plan for this idea is to create a brand then design a first release of a brands products which will be two t-shirts one black and one white each having the same print on the left pocket side of the brand logo and the name below it, with a small print of the brands slogan or name on the back neck of the hem of the t-shirts. The project will show the whole production stage of the creation of the brand so looking into different urban brands on the market and trying not to copy any company’s style and making something unique. I will be showing the process of the creation of the logo showing different ideas then deciding which one will work best for the product then designing the product itself showing what worked and what hasn’t not just the ideas iv had but looking at the market and different t-shirt designs. Then finally creating both colour ways of the t-shirt. For this Idea I am continuing with creating the brand but then marketing it and designing a poster to be put in a magazine letting people know when the launch of the brand and the collection of clothing comes out making the poster have the brand logo made clearly to the people who are going to be buying it so they recognise it. Showing the process in which its made and different ideas I have what worked what didn’t etc
- 5. Final idea In the end I decided to combine the two ideas together as that would be the process that a company would have to do and designing and printing the shirts is only half the job so feel that I should do the same. I feel that this idea will work well because it covers the parts of the media industry which I am most interested in which is fashion, advertising and marketing and gives me a chance to understand how other company's do this and bring it forward into my work. I felt both ideas would work well so putting them together would be the best idea.