This document discusses building effective Splunk teams. It recommends taking a service-based approach by organizing teams around key services and appointing product owners for each. It also emphasizes the importance of inducing intelligence in teams by empowering members, extracting collective knowledge, enabling new insights, and sharing wisdom. Specific examples are provided, such as creating a consolidated report with correlated metrics for partners to better monitor performance. The overall message is that an intelligent, service-focused approach can help organizations maximize the value of their Splunk deployment.