Flock Local
- 1. FlockLocalThe First Flock: Gavin, Patricia, Luke, Costas, Aaron, Amanda, Iain, James, Tom, Eli, Rory, Merici, Graham, James, Dave
- 2. FlockLocalWhat is the problem? Our proposed solution OutreachRevenue ModelsBuilding Sustainable Flocks
- 4. Reinventing Volunteerism Engaging online and offline…to push offlineVolunteering DemographicFirst FlockLocal as trial: lessons learned
- 6. Revenue ModelsOnline Fundraising OutreachEmail, twitter, facebookDonate to FlockLocalSuggested donation per eventDonate to FlockLocal percentage of money savedEarned incomePremium/freemiumLarge organization feeAffiliate marketing
- 8. Next StepsCommitment from all team members to continue workFurther feedback on revenue modelsAdditional integration with existing social networks + mobile tools
- 9. Flock Local Our solution reinvents volunteeringDoing good. Fast.
Editor's Notes
- #2: Gavin- introAbout name Process and team
- #3: Gavin - intro
- #4: Gavin- problemBackground to idea- parksImpulse- commitment- short-termProblem on both sides – as vol, AND as an organization/individual COMMUNITY ORGANIZERSExisting options are cumbersome and usually overcomlicate what is a simple supply and demand issueSo let’s look at our solution…
- #5: How we are going to implement outreach plan – and how we have ALREADY done it. Talk about ways to find people online and offline and then push them offline. And how we did it today.
- #6: AMANDA – built an app AND page for facebook, twitter stream holler
- #7: Looking at models to determine fiscal viability AND user base. If it expands, then we will need to look at grants, VC or other revenue streams. 1. Promote event via email and twitterOur starting biz model is sustainability and we intend to look at all options for income and revenue without impacting the appeal of the toolPremium model, base is free, charging organizations of a certain size funds, affiliate marketing
- #8: Prize money – 2 pots : capacity building, marketing. Google adwords, affilate revenue and grants -$500 credit/moVimeo, Graduate fairs By month 6, we are getting our shit together. Between 6-18, we are building capacity, moving out of beta at mo 17. Stage 4 is launch and growth. Market to charities Online marketing to fbWhat doing with prize money? Donation pagesCharities paying us X for each event that is huge and saves them money – 5% of what you save by using us goes to us. Widgets for platform, plug and play user or volunteer fee/chargeAffiliate marketingTweetDonateConsider money you saved and give 5% back Send email to your list Stage 2->stage 3 launching diff flocksSkill flock
- #9: Immediate next steps MOBILEREVENUE MODELS
- #10: The problem is _ and this is our solution – it’s a practical, tool etcOWeb is moving towards communication, connectivity – MOVING online offline Our starting biz model is sustainability and we intend to look at all options for income and revenue without impacting the appeal of the toolCurrently, volunteering is clunky and getting involved is complicated. We created a solution that is fast, easy and user friendly. We have already had oru first successful flock and we are ready for sustainability