This document discusses risk analysis and measurement of risk for securities. It defines risk as the probability that expected returns will not materialize. There are two main types of risk: systematic risk, due to overall market factors, and unsystematic risk, unique to a specific security. Risk is measured using concepts like standard deviation, variance and coefficient of variation. Investors can have different risk attitudes like risk aversion, risk indifference or risk preference. Diversification across uncorrelated securities can help reduce overall risk.