RapidMiner - Don’t Forget to Pack Text Analytics on Your Data Exploration Journey
- 1. RapidMiner - Don’t Forget to Pack Text Analytics on Your Data Exploration Journey February 2018
- 2. About Basis Technology 2 ● Expertise: find meaning in unstructured text ○ NLP provider ● Product: Rosette (text analytics) ○ both on-premise and in the ‘cloud’ ● Gil Irizarry - Director of Engineering
- 3. What will you learn? 3 ● Where to find the Rosette operator ● How to use NLP operators within RapidMiner Studio ● What types of insights can we gain from text
- 4. How to apply what you’ll learn 4 ● All the operators are available in the RapidMiner Marketplace. ● Free tier in the public Rosette API allows 10K calls per month
- 5. Sample Use Cases 5 ● How engaged are fans of different TV shows? ● How is technology covered in the NY Times? ● Does having a location in an Airbnb title affect number of reviews? ● What are the most recurring names in foreign news?
- 6. Assess product engagement via sentiment analysis 6
- 7. Assess product engagement via sentiment analysis 7
- 10. Use Entities to determine Correlation 10
- 11. Use Entities to determine Correlation 11
- 12. Translate and Deduplicate name list 12
- 13. Translate and Deduplicate name list 13
Editor's Notes
- #3: Expertise: find meaning in unstructured text Product: Rosette (text analytics) NLP provider- area of computer science aimed at applying software to tackle problems in text analytics Rosette is available both on-premise and in the ‘cloud’ Gil Irizarry is a Director of Engineering at Basis, managing teams working on name matching and identity resolution
- #6: Assess product engagement via sentiment analysis Question: How engaged are fans of different TV shows? Assess media coverage of particular topics Question: How is technology covered in the NY Times? Determine effectiveness of posts via entity extraction Question: Does having a location in an Airbnb title affect number of reviews? Translate and Deduplicate name list Question: What are the most recurring names in foreign news?