Answer SheetProblem NumberSolution1WORK.docx

Answer Sheet
Problem Number
Solution
1
WORK:

ANSWER:
17
Use the “drag and drop” line and points to graph your line.
WORK:

ANSWER:
Business Model and Strategic Plan Part II: SWOTT Analysis
Paper
Avonda Ellison
BUS/475
October 10, 2016
Ramzy Noel
Google SWOT Analysis
SWOT Analysis Table
Strength
Weaknesses
-Company enjoys high global reach
- The company is compliant with intellectual property laws
-Economic stability and growth in different parts of the world

catapults Google’s development
-Political goodwill in many countries such as US and Europe
- Still not strongly established in some parts of the globe that is
slow to adopt broadband internet.
-Green Energy laws increase its costs
-Economic recession in some countries affects its performance
in such markets
-Political instability in some nations threaten its existence
globally
Opportunities
Threats
-Some developing countries across the globe are increasingly
adopting internet
- Presence of world intellectual property laws is an opportunity
for expansion in most parts of the world that observe such rules.
-America and Europe’s recovery from world economic recession
provided opportunity for revenue increase
-There are increasing cases of political support, especially in
Brazil and India
-High global presence of its competitors such as Social Media
-Large markets such as China have not fully implemented patent
laws.
-Economic instability of certain countries such as Syria and
Middle East
-Some nations’ political state are unstable and unpredictable.

There are also cases of lack of political goodwill for the firm.
Economic, Legal, Regulatory Forces and Trends
Economic
Google’s operating environment is affected by economic factors
and forces. These forces have the power to change the
organization’s market opportunities that are available to the
business. There are various economic elements that are highly
relevant to the company’s operation and progress (Google
Company, 2015). First, economic stability of Google’s key
markets affects the firm either positively or negatively. In this
respect, countries that experience economic recession are likely
to affect Google’s profits in such markets. Another major factor
is the rate of growth of developing economies. When third
world countries witness speedy pace of economic development,
the company looks at them as opportunities for investment and
market expansion (Google Inc, 2015). Further, the company’s
revenue and profit is dictated by a collection of macroeconomic
forces such as rate of inflation, dollar value, as well as interest
rates.
Legal and Regulatory Forces
The organization is undergoing a rapid expansion. This implies
that Google is presently delving into highly regulated areas such
as insurance, telecommunication, as well as automobile sectors.
Moreover, the company is often exposed to increase in liability

and legal costs arising from its entry into sectors such as
insurance (Google Inc, 2015). In addition, there are strict
antitrust laws in the United States and Europe. Such rules result
in tremendous increase of such rules in other parts of the world.
Being a large organization, antitrust laws may result in
expensive litigations and endeavors to transform the firm’s
business model. Google and the larger extension of Alphabet
organization own many types of intellectual properties such as
patents. This may set stage for dispute of ownership, especially
in countries such as China, where there are high cases of
violation of intellectual property laws.
Technological
The technological perspective of Google suggests that the
organization’s external changes in technology exert impacts on
the firm. The main technology that Google relies on for
survival is the internet (Google Inc, 2015). In this respect, fast-
speed internet increases the organization’s influence as more
and more people enjoy using the search engine for information.
The reverse is true of slow-speed internet connection. In
addition, the high pace of adoption of mobile devices in all
parts of the planet implies that the company is expanding more
and more to new markets, especially among mobile phone users
who could not initially afford to purchase personal computers
for browsing (Google Inc, 2015). There is also a growing rate
of internet access in developing economies. What this means is

that the company will likely exert more influence in these
markets.
Innovation
There are various ways in which innovations within and outside
the organization influences its performances. Competing firms
are developing technological innovations that threaten the
firm’s existence (Google Inc, 2015). This includes propriety
search engines developed by Apple products. The organization
is also improving its Apps. This will, in the long-run, improve
its influence as it struggles to keep consumers loyal.
Social
There is a dramatic shift from utilization of the normal desktop
or laptop computers. These have always been some of the best
mechanisms for accessing Google. In addition, people are
speedily shifting towards social media, which provides shared
information so that they do not need to search for them again
using search engines (Google Inc, 2015). Moreover, the
company is facing challenges when it comes to translating its
achievements in traditional search to other segments of the
market. This includes shopping search. As such, firms such as
Amazon are becoming the leading search platforms for those
who want to shop online.
Environmental
The organization’s business strategy is highly reliant on data
centers and other internet facilities that utilize high quantities

of energy. In addition, there are growing concerns over the need
to control global warming by activists and policymakers. This
has resulted in the push for the adoption of more expensive
green energy to generate electricity. As a result, the firm’s
operational costs are likely to shoot up.
Competitive Analysis
In the past, the company used to operate in a smooth
environment with minimal competition. Today, Google is facing
stiff competition from many sectors and key players in the
industry. For instance, the emergence of the social media has
resulted in a major competitive war between Google and social
media platforms such as Facebook and Twitter. This is because
they also offer basic search and streaming of certain videos
(Google Inc, 2015). In addition, mobile firms such as Apple
have developed their alternative search engines. Further, the
dramatic decline in mainstream media channels such as
broadcast and print have forced them to develop their own film
studios that compete with Google’s platforms such as YouTube.
How Well the Organization Adapts to Change
As a result of the above external and internal competitive
factors and emerging trends in the industry, Google has put in
place various mechanisms that are aimed at adopting to these
changes in order to remain relevant. For instance, due to entry
of new players from both the mobile and social media
industries, Google attempted to improve its search engine

system to differentiate it from others (Google Company, 2015).
This has resulted in the development of the Hummingbird
algorithm. This has brought a dramatic change in the way that
the organization’s search engine generates results. In addition,
the firm has introduced SEO strategies that are premised on
transformations to its ranking factors. For instance, the personal
search is anticipated to be standardized. However, the company
has not effectively adopted the strategies utilized by social
media competitors. This includes its failure to implement social
strategies such as sharing and liking around its brand (Google
Company, 2015). On top of that, the company still utilizes
keyword-rich or anchor text links, including exact match
domains, which have lost relevance. Therefore, focus must be
placed on dealing with the above loopholes. In order to
effectively adapt to change, the company needs to conduct
researches on emerging trends and evaluate their consequences
on the company’s operation (Hayes, 2014).
Supply Chain of the New Division
The supply chain of the virtual reality division is still in its
infantry. However, there have been several projects that are
meant to improve the supply chain of this division. For
instance, over 1000 augmented reality stores have been put in
place, where customers are allowed to see, visit, and shop with
the utilization of Virtual Store App (Google Company, 2015).
In order to purchase a product, customers are allowed to scan

the product with their mobile devices and include them into
their online shopping cart, after which products are delivered to
their homes.
Identification of Opportunities
Identification of Opportunities
There are various areas that provide for opportunities for
growth of this organization. One such area is increasing
consumption of online video contents. Another important factor
is that there is a positive outlook when it comes to smartphone
and tablet markets (Google Inc, 2015). Furthermore, the
organization is increasingly benefiting from the widespread
utilization of android operating system, especially when it
comes to increasing smartphone users.
Circumstances Surrounding Each Opportunity
In all parts of the world, there has been a rising demand for
online video contents. This is partly attributed to the fact that
people are shifting from the traditional mainstream media
towards the internet s a source of news and entertainment. The
global online video consumption is projected to rise at a rate of
19 percent in 2016. Thus, Google is expected to benefit from
this potential in the sense that it will have many users of
Youtube and other video products (Google Inc, 2015). This
growth is fueled by the proliferation of broadband access and

expansion of viewership in emerging markets and economies.
The organization is also having a positive outlook with respect
to tablet and smartphone market. These markets are anticipated
to undergo a speedy growth, thereby providing an opportunity
for revenue increase for Google. There is a strong consumer
demand and rising cases of commercial purchases. Tablet
shipments are also anticipated to increase at a rate of 5 percent
by 2018 (Google Inc, 2015). This means that smart phones and
tablets are projected to increase by 19 percent by 2017. Since
the organization’s Android platform provides the leading
smartphone operating system in the mobile world, by almost 83
percent, continued use of these smartphones will likely result in
the company’s revenue growth. This growth is also partly
catapulted by the proliferation of broadband access and
widespread viewership in emerging markets in all parts of the
country.
References
Google Company. (2015). Company overview. Retrieved from
https://www.google.com/about/company/
Google Inc. (2015). Google Inc. Market Line, 1-10.
Hayes, J. (2014). The theory and practice of change
management. New York: Palgrave
Macmillan.

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Worksheet by Kuta Software LLC
Math 009 6380 Final Exam, Fall 2016 ID: 9
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-1-

Follow order of operations to simplify the following expression:
1)
(-26) - 6
(-1) - (-9)
+ 5
Evaluate the expression using the values given for the variables.
2) -2 - y2 + y + x; use x = 7, and y = -8
Simplify the expression.
3) 6(1 - x) - 7(8 + 10x)
Simplify the expression and write your answer as a fraction in
lowest terms.
4) 2 + (- 53 ) - (- 74 )
Use a proportion to set up and solve the following problem.
Round your answer to the nearest
tenth if necessary.

5) A 10.5 ft tall statue standing next to an
adult giraffe casts a 47.3 ft shadow. If the
adult giraffe is 17.2 ft tall, then how long
is its shadow?
Set up and solve an equation to answer the question below.
Round your answer to the nearest
tenth of a percent if necessary.
6) 44 is what percent of 146?
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-2-
Find the percentage change. Round to the nearest tenth of a
percent if necessary and state
whether the change is an increase or a decrease.

7) From 75 inches to 68 inches
Find the final price of the item below, given that the tax will be
applied to the discounted price.
8) Original price of shorts: $44.99
Discount: 37%
Tax: 5%
Use simple interest to find the ending balance, given the
following values for principal, rate,
and time.
9) $51,600 at 11.9% for 2 years
Solve the equation given in #10.
10) -1 +
v
5
= -3
Sove the equation given in #11.

11) -70 = 3(8b + 6) - (b - 4)
12) -
11
5
=
3
2
b -
7
2
-
1
5
b

13) n - 0.1 = 8.18 + 3.3n
Solve the inequality in #14, write its solution set in interval
notation, and graph the solution set
on a number line.
14) 3n - 7 £ -16
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-3-
Solve the inequality in #15, write its solution set in interval
notation, and graph the solution set
on a number line.

15) 3(6 - x) + 5x < 4(2x + 6) - 4x
Find the slope of the line. Assume that the scale on each axis is
1 unit per tick mark.
16)
x
y
Find the x- and y-intercepts of the line represented by the
equation below. Plot both intercepts
on a coordinate system and draw the line through them.
17) x + 3y = 6
Write the slope-intercept form of the equation of the line
through the given points.
18) through: (-5, 1) and (-1, 3)
Find at least three ordered pairs that satisfy the equation and
sketch the graph of the line

through them.
19) -7x = 15 + 5y
Solve the system of equations by the method of substitution.
20) y = -4x
5x + 3y = -21
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-4-
Write the point-slope form of the equation of the line described.
21) through: (-5, 2), parallel to y = - 6
5
x + 5

Write the slope-intercept form of the equation of the line
described.
22) through: (2, 1), perpendicular to y = - 5
6
x - 1
Solve the system by graphing both lines on one coordinate
system.
23) x - 4y = 16
5x + 4y = 8
Solve the system of equations by the method of elimination.
24) -9x + 12y = 0
2x + 6y = 26
25) Ryan and Shawna are selling pies for a school fundraiser.
Customers can buy cherry pies and
pumpkin pies. Ryan sold 8 cherry pies and 7 pumpkin pies for a
total of $164. Shawna sold 2
cherry pies and 6 pumpkin pies for a total of $92. Find the cost
each of one cherry pie and one

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